Key Result Areas
Experts in product penetration are tasked with analyzing and implementing strategies to enhance market reach and adoption of offerings. This role involves evaluating current market dynamics, identifying growth opportunities, and devising plans to secure a competitive edge in target segments. Key responsibilities include conducting thorough market research, collaborating with cross-functional teams to align product positioning with customer needs, and monitoring performance metrics to refine approaches. Candidates must possess a proven track record in driving product adoption, strong analytical skills, and proficiency in data-driven decision-making. A deep understanding of market trends, competitive landscapes, and customer behavior is essential, along with the ability to communicate insights effectively across stakeholders.
Perform routine market inspections to verify route coverage and assess the availability of company products within the designated region.
Propose strategic suggestions for product improvements aimed at enhancing sales performance and elevating customer satisfaction levels.
To expand market presence and enhance brand recognition across the region, new products will be introduced, driving growth and reinforcing the company’s position in the marketplace.
Construct and sustain a streamlined distribution network aimed at guaranteeing prompt deliveries and achieving exceptional service standards for customers.
Drive strategic management of the SKUs portfolio to ensure attainment of set objectives.
We are seeking a skilled professional to manage and enhance customer relationships through strategic initiatives and data-driven insights. The role involves analyzing customer interactions to identify trends, implement improvements, and ensure high levels of satisfaction and retention. Responsibilities include overseeing CRM systems, tracking customer feedback, and collaborating with cross-functional teams to align strategies with business objectives. Proficiency in CRM software, strong analytical abilities, and excellent communication skills are required to succeed in this position.
Maintain a comprehensive and up-to-date database of all regional trade partners to facilitate seamless access and communication.
Accurately record all customer interactions and systematically manage data pertaining to activities, accounts, and trade partners.
To facilitate the Company’s product promotion, you will provide essential support to trade partners in their day-to-day operational activities.
Compile and organize trade databases encompassing distributors, retailers, and supermarkets to support strategic decision-making initiatives.
Engage with clients to understand their dynamic requirements and evaluate the strength of the company’s client relationships.
Respond promptly to customer inquiries, complaints, and service issues upon receipt, ensuring timely resolution.
Analyze market trends, assess competitor actions, and evaluate customer feedback to identify strategic opportunities and potential risks.
Reporting:
Craft and present sales presentations and proposals to the head of sales and senior management.
Respond promptly to incoming leads and customer inquiries to ensure timely resolution and maintain high service standards.
Compile comprehensive documentation of sales activities and client engagements to ensure meticulous record-keeping and adherence to established protocols.
Prepare ad hoc reports as needed to support data-driven decision-making processes across various departments.
Key metrics used to evaluate success and progress toward organizational goals will be tracked and assessed regularly. These indicators will measure critical aspects of performance, ensuring alignment with strategic objectives. Progress against these benchmarks will be monitored to identify trends, areas for improvement, and opportunities for optimization. Regular reviews will be conducted to assess performance levels and determine the effectiveness of initiatives. This structured approach to measurement will support data-driven decision-making and foster continuous growth within the role.
Handle customer inquiries and concerns by addressing and resolving all complaints or requests promptly and efficiently.
Maintaining flawless accuracy across all customer records and databases, as well as ensuring rapid retrieval of information, is essential to this role.
Foster a favorable brand image and enhance customer perception metrics through consistent, high-quality interactions and service delivery.
Proficient in leveraging technology and MS Suite applications, including computers, MS Word, Excel, and PowerPoint, as well as operating basic office equipment such as printers, fax machines, and scanners.
Deliver outstanding customer service while addressing inquiries and resolving issues promptly and effectively.
Seeking a candidate with a minimum of five years of relevant professional experience, along with a degree in a related field. The ideal applicant will possess strong analytical skills, proficiency in industry-standard software, and the ability to collaborate effectively in team environments. Responsibilities include conducting research, analyzing data, and preparing detailed reports to support strategic decision-making processes. Excellent communication skills, both written and verbal, are essential for presenting findings and interacting with stakeholders at all levels.
A relevant academic qualification such as a Higher National Diploma (HND) or Bachelor’s Degree in Marketing, Business Administration, or a closely related discipline is required.
We are seeking candidates with three to five years of proven experience in sales, with a mandatory background in the cosmetics industry.
Proficient in the use of Customer Relationship Management (CRM) software applications, with demonstrated expertise in leveraging these tools to enhance client interactions, streamline workflows, and improve overall operational efficiency.
Demonstrated expertise in successfully finalizing transactions and consistently meeting or exceeding established sales objectives.
Interested and qualified applicants are invited to submit their most recent CV to hrm@givanascosmetics.com, with the subject line clearly marked as “SALES EXECUTIVE – (LOCATION).”
Qualifications
BA/BSc/HND
Experience Required
3 - 5 years