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Home Jobs Lagos Content Strategy and Social Media Manager

Content Strategy and Social Media Manager

Dovers Dental Clinic  · Healthcare / Medical

Full Time Lagos
Lagos
Deadline: 1 September 2026
Posted June 2, 2026

Dover’s Dental Clinic is in search of a dynamic Social Media & Content Manager who possesses strong organizational skills and a proven track record of delivering measurable results. This role will focus on expanding our digital footprint, fostering meaningful patient interactions, and reinforcing our brand identity across various online channels.

The ideal candidate will develop engaging content, oversee social media platforms, foster community interactions, and contribute to patient acquisition efforts via digital marketing strategies.

Oversee the full spectrum of daily operations to ensure seamless workflow and optimal efficiency. Implement and maintain processes that align with organizational goals while fostering a culture of continuous improvement. Collaborate with cross-functional teams to execute strategic initiatives and drive measurable results. Monitor performance metrics and KPIs to identify trends, address inefficiencies, and implement corrective actions as needed. Provide leadership and guidance to team members, empowering them to achieve their professional development objectives. Ensure strict adherence to company policies, industry regulations, and best practices to uphold compliance and mitigate risks. Serve as a key liaison with stakeholders to communicate updates, resolve escalations, and align priorities across departments.

Crafting compelling and engaging content lies at the heart of this role, where you’ll develop articles, blog posts, social media updates, and marketing materials tailored to diverse audiences. Your responsibilities include researching trending topics, ensuring factual accuracy, and optimizing content for SEO to drive traffic and enhance visibility. Collaboration with cross-functional teams, such as designers, marketers, and subject-matter experts, is essential to align content with brand messaging and campaign objectives. Proficiency in writing, editing, and proofreading, along with a keen eye for detail and creativity, are required. Familiarity with content management systems, analytics tools, and industry best practices is preferred.

Develop compelling and dynamic social media content tailored for platforms including Instagram, Facebook, TikTok, LinkedIn, and additional channels to drive audience engagement and brand visibility.

Plan, organize, and oversee photo and video content creation sessions within the clinic to ensure high-quality visual assets are produced efficiently and in alignment with project objectives.

Develop visually compelling graphics, flyers, promotional assets, and educational materials tailored to enhance brand visibility and engagement.

Edit short-form video content, including reels and patient education materials, ensuring high-quality production and engaging storytelling.

Design and implement comprehensive content calendars and strategic posting schedules to ensure consistent, timely, and high-quality content delivery across all platforms.

Maintain alignment of all content with the Dover’s Dental Clinic brand standards.

We are seeking a skilled Social Media Manager to oversee our digital presence across multiple platforms, including Facebook, Instagram, LinkedIn, and Twitter. The ideal candidate will develop and implement innovative strategies to enhance brand visibility, engage target audiences, and drive meaningful interactions. Responsibilities include creating and curating high-quality content, scheduling posts, monitoring analytics, and responding to comments and messages in a timely and professional manner. Additionally, the role requires staying current with industry trends, analyzing performance metrics, and adjusting strategies to optimize engagement and reach. Proficiency in social media tools, such as Hootsuite or Buffer, and strong written communication skills are essential. A bachelor’s degree in marketing, communications, or a related field is preferred, along with a minimum of two years of relevant experience in social media management.

Oversee routine content dissemination across various social media channels to maintain consistent engagement and brand visibility.

Handle all incoming messages, comments, and online inquiries with a professional and polished approach, ensuring timely and courteous responses.

Track emerging social media trends and pinpoint strategic content opportunities that align with brand objectives and audience engagement goals.

Enhance audience engagement and strengthen online visibility by implementing strategic initiatives and fostering meaningful interactions to cultivate a more dynamic and expansive digital presence.

Monitor and document social media performance indicators to provide comprehensive data analysis and insights. Prepare detailed reports summarizing key metrics, trends, and campaign effectiveness to inform strategic decision-making and optimize future initiatives.

As a Marketing & Patient Growth professional, your role involves developing and executing strategic initiatives to expand our patient base and enhance brand visibility. You will collaborate with cross-functional teams to identify target demographics, optimize marketing channels, and implement data-driven campaigns to attract and retain patients. Key responsibilities include analyzing market trends, managing digital marketing efforts, and measuring campaign performance to ensure maximum ROI. Additionally, you will oversee lead generation strategies, coordinate with sales teams to convert prospects into patients, and utilize patient feedback to refine marketing approaches. Strong analytical skills, proficiency in marketing tools, and a deep understanding of healthcare marketing trends are essential for this position. A Bachelor’s degree in Marketing, Business Administration, or a related field is required, along with relevant experience in healthcare or patient acquisition.

Assist in the execution and optimization of digital marketing initiatives and promotional activities to enhance brand visibility and engagement.

Update and manage Google Business Profiles, including responding to reviews and ensuring information remains current and accurate.

Assist in boosting the volume of patient inquiries and scheduling more appointments.

Partner with clinic personnel to create informative and promotional materials.

Evaluate potential strategies to enhance online presence and strengthen brand recognition.

Capturing dynamic visuals through photography and videography, this role entails creating high-quality images and videos to effectively communicate brand messages and engage target audiences. The position demands proficiency in operating professional camera equipment and editing software, along with a keen eye for composition, lighting, and storytelling. Responsibilities include planning and executing photo and video shoots, managing post-production processes, and delivering content that aligns with project objectives and brand guidelines. Strong technical skills, creativity, and the ability to work under tight deadlines are essential for success in this position.

Produce professional-grade photographs and videography within the clinic setting, ensuring clarity, precision, and visual appeal in all captured media.

Develop and oversee the organization, upkeep, and accessibility of content repositories to ensure efficient retrieval and management of digital assets.

Facilitate and oversee content sessions in collaboration with staff and patients as needed.

Candidates must possess a bachelor’s degree in finance, accounting, or a related field, along with a minimum of three years of progressive experience in financial analysis, reporting, or audit. Proficiency in advanced Excel and enterprise resource planning systems is essential. Strong analytical and problem-solving abilities, as well as meticulous attention to detail, are critical. Excellent interpersonal and communication skills are required to collaborate with cross-functional teams. Knowledge of GAAP and regulatory compliance is mandatory. Prior experience in a leadership or supervisory role is preferred but not required.

A minimum of two years of hands-on experience in managing social media accounts is required.

Proficient in leveraging Instagram, Facebook, TikTok, and LinkedIn, with a deep comprehension of their platforms and dynamics.

Crafting reels and short-form video content is a core aspect of this role.

Proven ability to convey ideas clearly and engage audiences through compelling narratives.

Demonstrates exceptional ability to prioritize tasks, manage workloads efficiently, and meet deadlines consistently. Exhibits strong capacity to coordinate multiple responsibilities while maintaining high levels of productivity and attention to detail.

Proven capability to manage tasks autonomously while consistently delivering results within specified timeframes.

A professional demeanor and meticulous attention to detail are essential attributes for this role.

Seeking a candidate proficient in advanced technical skills encompassing programming languages, software development methodologies, and system architecture design. The ideal applicant must demonstrate expertise in troubleshooting complex technical issues, optimizing performance, and implementing robust security measures. Responsibilities include developing scalable solutions, collaborating with cross-functional teams, and maintaining comprehensive documentation of technical processes. Familiarity with cloud platforms, DevOps practices, and agile frameworks is essential for success in this role.

Professionals with a background in one or more of the following areas are encouraged to apply:

Canva is seeking a highly motivated and skilled Senior Backend Engineer to join our dynamic team. You will be responsible for designing, developing, and maintaining scalable backend systems that power our creative platform. Your expertise in cloud infrastructure, databases, and API development will play a critical role in enhancing performance and reliability. Additionally, you will collaborate closely with cross-functional teams to implement innovative solutions and drive continuous improvement. The ideal candidate will possess strong problem-solving skills, a deep understanding of software architecture, and a passion for creating exceptional user experiences.

Cap Cut seeks a skilled and experienced Video Editor to join our dynamic team. The ideal candidate will possess a strong background in video editing, with proficiency in industry-standard software such as Adobe Premiere Pro, Final Cut Pro, or similar tools. Responsibilities include assembling raw footage into polished final cuts, incorporating motion graphics, color correction, and ensuring seamless transitions to enhance storytelling. You will collaborate closely with cross-functional teams, including designers, producers, and directors, to align edits with project objectives. Additionally, you should have a keen eye for detail, exceptional time management skills, and the ability to work efficiently under tight deadlines. Familiarity with various video formats, social media trends, and the latest editing techniques is strongly preferred. We value creativity, adaptability, and a passion for producing high-quality visual content that resonates with diverse audiences.

Adobe Photoshop is a leading graphic design and image editing software utilized by professionals across creative industries. It offers advanced tools for photo manipulation, digital painting, graphic design, and image compositing, enabling users to achieve precise and high-quality results. Proficiency in Photoshop is often a prerequisite for roles in graphic design, photography, marketing, and web development. The software supports a wide range of file formats and integrates seamlessly with other Adobe Creative Cloud applications, enhancing workflow efficiency. Key responsibilities may include creating and editing visual content, retouching images, designing digital assets, and collaborating on creative projects. A strong understanding of layers, masks, and color correction techniques is essential, along with familiarity with tools like the pen tool, brushes, and filters.

We seek a skilled Adobe Illustrator professional capable of creating and refining vector-based artwork with precision and creativity. Candidates must demonstrate proficiency in utilizing Illustrator’s advanced tools to produce high-quality visuals for branding, digital media, and print projects. The ideal applicant will have experience in designing logos, icons, illustrations, and complex graphics while maintaining consistency in style and color. Strong attention to detail, technical expertise, and the ability to collaborate with cross-functional teams are essential. Familiarity with industry standards, file optimization, and formats is also required to ensure seamless integration across various platforms and deliverables.

Seeking a proficient Adobe Premiere Pro user with a strong command of video editing techniques, including timeline management, color correction, and audio synchronization. Candidates should demonstrate experience in motion graphics integration, multi-camera editing, and efficient project organization. Familiarity with Adobe After Effects is a plus. Responsibilities encompass assembling raw footage, refining edits for pacing and storytelling, and collaborating with cross-functional teams to deliver high-quality video content. The ideal candidate will possess exceptional attention to detail, creative problem-solving skills, and the ability to meet tight deadlines while maintaining consistent standards.

Meta Business Suite simplifies the management of multiple Facebook and Instagram accounts, enabling users to schedule posts, monitor engagement, and analyze performance—all from a single platform. Designed for businesses, marketers, and creators, it offers tools to streamline content publishing, track audience interactions, and optimize ad campaigns through detailed insights. Proficiency in social media management, data analysis, and familiarity with Meta’s advertising tools are essential, while experience with other marketing platforms may be advantageous. Responsibilities include maintaining brand consistency, responding to customer inquiries, and leveraging analytics to refine strategies for improved reach and engagement.

Leverage your expertise in Google Business Profile to enhance local search visibility and customer engagement for businesses. Collaborate with a team of digital marketing professionals to optimize profiles, ensuring accurate business information, compelling visual content, and strategic keyword integration. Monitor performance metrics such as views, clicks, and customer interactions, then refine strategies based on data-driven insights to drive continuous improvement. Maintain up-to-date knowledge of algorithm updates and industry best practices to sustain competitive advantage and deliver measurable results for clients or your organization.

Professional photography and videography services are required, encompassing both foundational techniques and advanced creative execution. The role demands proficiency in capturing high-quality images and producing compelling video content, ensuring technical precision and artistic vision align seamlessly. Strong attention to detail, technical skill in operating cameras and related equipment, and the ability to adapt to diverse shooting environments are essential. Additionally, editing and post-production skills may be necessary to refine and finalize content according to project specifications.

ADDITIONAL ADVANTAGE

Proficiency in healthcare or dental marketing, along with relevant industry experience, is essential for this role. Candidates must demonstrate a thorough understanding of marketing strategies tailored to healthcare or dental sectors, including an awareness of compliance and regulatory considerations unique to these fields.

Graphic design expertise is essential for this role, requiring proficiency in industry-standard software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign) and a strong portfolio showcasing design projects. Candidates must demonstrate creativity, attention to detail, and the ability to work efficiently under deadlines while collaborating with cross-functional teams. Responsibilities include conceptualizing and producing visual content for marketing materials, social media, and digital platforms, as well as maintaining brand consistency across all communications. Familiarity with typography, color theory, and layout principles is crucial, along with an understanding of UX/UI design principles for digital projects. Strong communication skills and the capacity to receive and implement feedback are also required.

Proven expertise in video production is essential, encompassing the full spectrum of pre-production planning, on-set filming, and meticulous post-production editing. Candidates must demonstrate competence in operating professional video equipment, including cameras, lighting setups, and audio recording devices, along with proficiency in industry-standard software such as Adobe Premiere Pro, Final Cut Pro, or similar platforms. A strong portfolio showcasing completed projects, technical skills, and creative storytelling abilities is required. Strong attention to detail, time management, and the capacity to collaborate effectively within a team are critical. Familiarity with various video formats, distribution platforms, and emerging trends in digital media is highly desirable.

Seasoned copywriters with a strong portfolio showcasing diverse writing styles and a proven ability to craft compelling narratives are encouraged to apply. Candidates should demonstrate hands-on experience in developing high-impact written content for various platforms, including digital, print, and multimedia channels. Proficiency in tailoring messaging to specific audiences, optimizing engagement metrics, and adhering to brand voice guidelines is essential. Familiarity with SEO principles, data-driven content strategies, and industry best practices will be advantageous. Exceptional candidates will exhibit creativity, precision, and the capacity to meet tight deadlines while maintaining unwavering quality standards.

Possesses a solid understanding of search engine optimization principles, including keyword research, on-page optimization, and link-building strategies. Familiarity with SEO tools such as Google Analytics, SEMrush, or Ahrefs is required. Experience in conducting SEO audits and implementing technical SEO improvements is highly desirable.

Seasoned professionals with a proven track record in paid social media advertising are encouraged to apply. Candidates should possess hands-on experience in crafting and executing paid campaigns across major social platforms. A deep understanding of audience targeting, bid strategies, and performance optimization is essential. Expertise in analytics tools and metrics interpretation is required to drive measurable results.

WHAT WE OFFER

We invite you to join an expanding healthcare organization and contribute to its continued success.

We foster a dynamic and encouraging workplace atmosphere where creativity flourishes and collaboration thrives.

A chance to develop an impressive professional portfolio.

A compensation package, tailored to individual qualifications and expertise, is offered, ensuring market competitiveness for the selected candidate.

Shortlisted candidates will receive notification; no further correspondence will be extended to other applicants.

Interested and eligible applicants are encouraged to email their CV to care@doversdental.com, with the job title listed in the subject line.

Qualifications

BA/BSc/HND

Experience Required

1 - 5 years

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