Job Summary
Reverse Aesthetics Clinics Limited is looking for an accomplished and results-oriented Digital Marketer to strengthen our team. The preferred applicant should exhibit extensive expertise in digital marketing, paid advertising, website administration, and lead generation tactics while thriving in a dynamic setting.
Oversee a range of critical duties, including the management of daily operations, ensuring adherence to established policies and procedures, and maintaining high standards of efficiency and productivity. Collaborate with cross-functional teams to align objectives, streamline workflows, and foster a cohesive work environment. Monitor performance metrics to identify areas for improvement and implement strategic initiatives to enhance overall output. Serve as a key liaison between departments, facilitating seamless communication and resolving interdepartmental challenges. Additionally, oversee budgetary controls, resource allocation, and compliance with regulatory requirements to uphold organizational integrity.
Overseeing and maintaining the company’s online presence through regular updates and enhancements to the website ensures its accuracy, functionality, and alignment with brand standards. This role involves implementing necessary changes, monitoring performance metrics, and optimizing user experience to meet evolving business and customer needs.
Developing, implementing, and refining Meta Ads campaigns across Facebook and Instagram platforms to maximize performance and return on investment.
Execute Google Ads and YouTube Ads campaigns with strategic precision, leveraging data-driven insights to optimize performance and maximize return on investment. Develop and implement targeted advertising strategies, conduct thorough keyword research, and refine audience segmentation to enhance engagement and conversion rates. Monitor campaign metrics, adjust bids and budgets dynamically, and analyze performance data to identify trends and opportunities for continuous improvement. Collaborate with cross-functional teams to align ad messaging with broader marketing objectives while ensuring compliance with platform policies and best practices.
Develop and oversee TikTok Ads campaigns to enhance brand visibility and engagement. Execute strategic planning, audience targeting, and budget allocation to maximize ROI. Monitor performance metrics, analyze data, and optimize campaigns for improved results. Collaborate with cross-functional teams to align ad content with marketing objectives. Stay updated on TikTok’s advertising trends and platform updates to leverage new features effectively.
Developing and managing X (Twitter) ad campaigns constitutes a key component of this role, focusing on strategic planning, execution, and optimization to achieve marketing objectives.
Managing email marketing campaigns and automation processes forms a key element of this role. Responsibilities include designing, executing, and monitoring email campaigns to drive engagement and conversions. Additionally, the position requires proficiency in marketing automation tools to streamline workflows and enhance efficiency. Strong analytical skills are essential for evaluating campaign performance and optimizing strategies based on data-driven insights.
Our role involves overseeing campaign performance metrics and producing detailed analytical reports to assess effectiveness and guide strategic decisions.
Crafting innovative strategies to elevate brand visibility, foster meaningful audience engagement, and drive conversions is a core responsibility of this role.
Collaborating effectively with the content and operations teams, you will play a pivotal role in fostering business expansion.
Performing market research and conducting competitor analyses as needed constitutes a key aspect of this role.
Developing and implementing effective strategies to acquire customers through online channels represents a key component of the role. This involves collaborating on the creation and execution of digital marketing initiatives aimed at driving customer engagement and conversion. Additionally, the position requires analyzing performance data to refine approaches and enhance overall acquisition outcomes.
Requirements
Requires a minimum of two years of professional experience in digital marketing roles.
Proven expertise in website administration and oversight is essential, encompassing responsibilities for site maintenance, content updates, and overall digital platform optimization.
A solid grasp of Meta Ads, Google Ads, YouTube Ads, TikTok Ads, and X (Twitter) Ads is essential for this role.
Proven expertise in email marketing initiatives and the implementation of automated campaign systems is required for this role.
Capable of evaluating campaign effectiveness and optimizing return on investment.
Proficient in both verbal and written communication, along with strong organizational capabilities, are essential for this role.
Proficiency in utilizing digital marketing tools and analytics platforms is essential.
Proactive, creative, and result-driven professionals are sought for this role, requiring a proactive approach to problem-solving and a strong focus on achieving measurable outcomes. Candidates should demonstrate an ability to think innovatively while maintaining a results-oriented mindset to drive success in all assigned tasks.
The initial employment period serves as an assessment phase, during which the candidate’s performance, conduct, and suitability for the role will be evaluated. During this time, the employee’s progress will be closely monitored to ensure alignment with company expectations and job requirements. Regular feedback and reviews will be conducted to provide guidance and support for improvement. The duration of this period is typically specified in the employment contract and may vary depending on the position and company policy. Successful completion of the probationary period may result in confirmation of employment, subject to satisfactory performance.
The chosen applicant will first complete a two-week probationary period, after which they will shift to a remote work arrangement.
Compensation for this role is structured to reflect the candidate’s experience and qualifications, with a range of $XX, XXX to $XX, XXX annually, inclusive of benefits. The position may also provide relocation assistance, if applicable, and offers opportunities for professional development and career advancement. Additionally, the role includes comprehensive health benefits, retirement savings plans, and paid time off to support employee well-being.
A monthly salary of N150,000 is offered for this position.
Interested and eligible candidates are requested to submit their CVs via email to reverseaestheticshr@gmail.com, with the position clearly stated in the subject line.
Qualifications
BA/BSc/HND
Experience Required
2 - 4 years
