Job Summary
We are in search of a dynamic, innovative, and tech-proficient NYC Corps Member to fill the role of Social Media Manager / Content Creator. This role is tailor-made for a corps member aiming to secure a Primary Place of Assignment (PPA) while acquiring practical expertise in social media management, content creation, digital marketing, and brand expansion.
The ideal candidate will develop compelling content, oversee our digital platforms, enhance audience interaction, and assist with online advertising initiatives.
Oversee a diverse range of duties encompassing strategic planning, operational execution, and team leadership to ensure organizational goals are met efficiently. Collaborate with cross-functional departments to align projects with company objectives while maintaining high standards of quality and performance. Develop and implement policies, procedures, and initiatives that enhance productivity, streamline workflows, and foster innovation. Monitor key performance indicators to assess progress, identify areas for improvement, and implement corrective actions as needed. Mentor and guide team members to cultivate a culture of accountability, professional growth, and continuous learning.
Oversee the expansion and engagement of the clinic’s social media presence across various platforms, including Instagram, TikTok, Facebook, LinkedIn, X (Twitter), Snapchat, and YouTube.
Craft compelling content across various formats, such as reels, TikTok videos, stories, graphics, and educational posts.
Capture still images and dynamic video footage throughout the clinic environment.
Produce polished, high-quality video content tailored for social media channels.
Collaborate on the development of content strategies and maintain monthly editorial calendars to ensure timely and organized content delivery.
Track emerging social media trends and pinpoint strategic opportunities to enhance brand visibility.
Craft visually engaging promotional graphics and social media content tailored for various platforms.
Responsible for developing and executing content calendars, ensuring timely publication of materials across multiple digital channels. This role involves coordinating with stakeholders to align messaging and optimize engagement through strategic scheduling.
Handle incoming messages, comments, and online inquiries in a timely and professional manner as needed.
Support the execution of social media campaigns and promotional initiatives.
Execute Meta (Facebook and Instagram) advertising campaigns with precision, ensuring alignment with strategic objectives and optimal performance outcomes.
Evaluate the effectiveness of campaigns and deliver concise reports along with actionable insights.
Collaborate effectively with clinic personnel to document treatment sessions, collect client testimonials, and create behind-the-scenes footage.
Qualifications and Competencies:
Applicants must possess a bachelor’s degree in a relevant field or equivalent professional experience. Proficiency in industry-standard software and tools is required, along with strong analytical and problem-solving abilities. Excellent communication and teamwork skills are essential, as the role involves collaboration across departments. Prior experience in a similar position is preferred, and familiarity with project management methodologies is a plus. The ability to work under deadlines and adapt to changing priorities is critical. A commitment to continuous learning and professional development is highly valued.
Eligible candidates must currently serve as NYC Corps Members and be in pursuit of securing a Primary Place of Assignment (PPA).
Candidates should hold either an OND, HND, or Bachelor’s degree in a relevant academic field.
Demonstrates a keen passion for social media engagement, content development, and digital marketing strategies.
Must possess foundational to intermediate proficiency in video editing techniques.
Effective articulation and proficiency in crafting written content are essential.
A keen eye for detail coupled with a creative perspective.
Demonstrated capacity to work autonomously while consistently adhering to established deadlines.
Proficiency in overseeing social media platforms constitutes a beneficial asset.
Proficient knowledge in any of the following areas:
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InShot
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Google Workspace and Microsoft Office proficiency is required for this role, encompassing tools such as Gmail, Google Drive, Google Docs, Google Sheets, Google Slides, Microsoft Outlook, Microsoft Word, Excel, and PowerPoint. Candidates must demonstrate advanced skills in document creation, spreadsheet management, email communication, and presentation development. The ideal applicant should have a proven track record of leveraging these platforms to streamline workflows, enhance collaboration, and improve operational efficiency.
Added Advantage
Proven expertise in producing engaging reels and TikTok content.
Proficient in managing and optimizing Facebook and Instagram advertising campaigns.
You should possess a proven track record in content creation, photography, videography, or social media management, demonstrating hands-on experience in at least one of these areas.
Professionals with a passion for beauty, aesthetics, skincare, wellness, or healthcare marketing are encouraged to apply.
What We Offer
We provide a comprehensive benefits package including competitive salary, health and wellness programs, retirement savings options, professional development opportunities, flexible work arrangements, and paid time off. Employees enjoy access to cutting-edge tools and resources, a supportive and inclusive work environment, and opportunities for career advancement. We foster a culture of innovation, collaboration, and work-life balance to ensure our team thrives both professionally and personally.
We foster a professional and supportive workplace atmosphere.
Proven expertise in executing digital marketing strategies and cultivating strong brand identities is essential for this role.
You will gain hands-on experience in crafting content, developing social media strategies, and executing paid advertising campaigns.
A chance to develop an impressive portfolio throughout the duration of the service year.
A monthly stipend is provided, complemented by earnings that correlate directly with performance metrics.
Qualified NYC Corps Members who meet the requirements are invited to submit their CV, portfolio (if applicable), and links to any managed social media pages via email to reverseaestheticshr@gmail.com. Please ensure the subject line of your email is “NYC Social Media Manager (PPA)” to ensure prompt consideration of your application.
Qualifications
BA/BSc/HND
Experience Required
1 - 2 years
