The team you will join is dynamic and collaborative, offering significant opportunities to drive meaningful impact. Your contributions will directly shape the organization’s success, fostering innovation and excellence in your role.
You will become part of the Creative & Product Design team, reporting to the Head of Design, collaborating closely with Product Designers, Motion Designers, and other Brand Designers to define and refine how Lem Fi is presented and experienced across all touchpoints.
Lem Fi’s brand is experiencing rapid growth, mirroring the expansion of our product. In this role, you will have a pivotal part in defining and executing the visual identity and creative direction across various channels, including campaigns, product marketing, social media, partnerships, and more. This is not a routine or repetitive position; rather, it is an opportunity where your innovative ideas and creative instincts will directly influence the visual experiences of millions of users.
You will collaborate across Marketing, Product, and Commercial teams, transforming strategic insights and briefs into compelling visual solutions that stand out in competitive markets spanning the UK, Europe, North America, and Africa.
We aim to establish a strong, culturally relevant connection with immigrant communities worldwide, embodying a contemporary, reliable, and distinctly Lem Fi identity. In this role, you will play a pivotal part in shaping that vision as we expand into additional markets and diversify our product offerings.
From day one, you will embark on a dynamic role, assuming responsibilities and tackling challenges with immediate impact. You will collaborate closely with cross-functional teams to drive key initiatives forward, leveraging your expertise to contribute meaningfully to our organizational goals. Daily tasks will encompass a blend of strategic planning, problem-solving, and hands-on execution, ensuring that your efforts align with our mission and vision. By actively participating in high-priority projects, you will play a pivotal role in shaping the company’s success and fostering innovation within your sphere of influence.
Overseeing the entire lifecycle of brand and marketing assets—from initial concept to final delivery—across digital, social, print, and product marketing channels.
Maintaining and advancing Lem Fi’s visual identity to ensure uniformity across all platforms while fostering creative growth for the brand.
Collaborating effectively with the Marketing team to develop campaign creative, paid media assets, social content, partnership collateral, and event materials.
Collaborating closely with Product Designers, we aim to maintain brand consistency across both marketing and in-app interfaces, ensuring a cohesive user experience.
Collaborating on the development of the design system and ensuring brand guidelines are consistently documented, accessible, and current.
With Adobe Creative Cloud, Figma, and Canva, you will deliver high-caliber work efficiently, maintaining both speed and precision in your output.
Who you are
A dynamic visual thinker, you showcase versatility in your portfolio, effortlessly transitioning from developing a compelling campaign concept to rapidly producing a cohesive set of social media assets.
You possess an unwavering commitment to brand excellence, recognizing that even the smallest visual elements carry significant weight in shaping brand perception, and you meticulously attend to details that often go unnoticed by others.
You work independently with minimal supervision, taking initiative to clarify briefs, ask insightful questions, and deliver polished work without requiring constant oversight.
In a dynamic, asynchronous-first work setting, you excel at conveying information effectively, sharing progress proactively, embracing feedback constructively, and adapting rapidly to drive continuous improvement.
Are you intrigued by the audiences Lem Fi serves and eager to explore the nuances of immigrant communities, as well as the visual elements that connect with diverse cultures and markets?
What you’ll bring
Seeking a candidate with 2 to 5 years of professional experience in brand design, visual design, or a related creative field, preferably within a technology company, startup, or agency specializing in consumer brands.
A robust portfolio showcasing expertise in brand identity development, campaign creative execution, social and digital asset creation, and cohesive multichannel visual storytelling.
Proficiency in Adobe Creative Cloud applications—including Illustrator, Photoshop, and InDesign—as well as Figma and Canva is required, with motion and animation skills considered advantageous.
Proven expertise in developing, refining, and sustaining brand guidelines and visual identity systems.
You possess refined skills in typography, layout, and color theory, demonstrating a keen ability to discern effective design choices and clearly justify your reasoning.
Capable of autonomous work, organizing your schedule effectively to handle diverse assignments, and maintaining consistent performance without constant oversight.
Experience Required
2 - 5 years
