Develop, oversee, and optimize comprehensive Meta Ads campaigns from inception to completion, ensuring full-funnel performance and alignment with strategic objectives.
Design highly effective sales funnels, specifically incorporating stages such as Awareness, Conversion, and Retargeting, to optimize lead generation and customer acquisition strategies.
Develop and curate a robust pipeline of high-quality prospects while rigorously assessing their potential to meet predefined criteria.
Leverage data and analytics to enhance operational performance and drive continuous improvement across key metrics and processes.
Craft compelling ad creatives and copy that drive high conversion rates to maximize campaign performance and audience engagement.
Develop and deploy retargeting strategies alongside automated follow-up mechanisms to enhance customer engagement and conversion rates.
Meta Conversion Specialists optimize and manage ad campaigns to drive conversions, leveraging Meta’s advertising platforms such as Facebook, Instagram, and Messenger. They analyze performance data to refine targeting strategies, adjust bids, and enhance ad creatives, ensuring maximum return on investment. Key responsibilities include A/B testing various ad elements, monitoring key metrics like click-through rates and conversion rates, and collaborating with cross-functional teams to align campaigns with broader marketing objectives. Typically, candidates must possess experience in digital advertising, proficiency in Meta Ads Manager, strong analytical skills, and a track record of achieving measurable conversion goals.
Generate consistent lead flow and revenue growth.
Qualified and enthusiastic applicants are encouraged to submit their resumes to careers@lenzohomes.ng, ensuring the position title is included in the email subject line.
Qualifications
BA/BSc/HND
Experience Required
3 years