Job Summary:
A dynamic and results-focused Social Media Strategist is needed to enhance our brand’s presence and drive business growth. This position entails crafting and implementing innovative social media strategies to boost visibility, generate leads, and foster audience engagement. Responsibilities include graphic design, dynamic content creation, and executing digital marketing initiatives across diverse social media channels.
Key Duties Encompass: Overseeing and executing core tasks integral to the role, including [specific responsibilities, e.g., project management, team coordination, or operational oversight]. Ensuring adherence to established protocols while driving efficiency and alignment with organizational objectives. Collaborating cross-functionally to facilitate seamless workflows and address departmental needs. Monitoring performance metrics to identify areas for improvement and implementing corrective measures as necessary. Serving as a primary point of contact for stakeholders to gather requirements, provide updates, and resolve inquiries promptly. Upholding compliance with industry regulations and internal policies to mitigate risks and maintain operational integrity.
Craft and execute impactful social media strategies that are fully in sync with the organization’s goals and objectives.
Develop compelling and pertinent content tailored for various social media platforms, such as Instagram, Facebook, LinkedIn, X (Twitter), TikTok, and additional digital channels.
Craft compelling visual graphics, flyers, banners, and promotional content leveraging graphic design software to elevate brand presence and engagement.
Oversee the company’s social media platforms to uphold a cohesive and unified brand voice across all communications.
Develop and coordinate the publication of content through social media management platforms, ensuring strategic scheduling and seamless execution.
Assess and track social media trends, analyze competitor strategies, and identify new digital marketing opportunities to enhance brand visibility and engagement.
Develop and implement strategic social media marketing initiatives to enhance brand visibility, foster audience interaction, and generate qualified leads.
Examine campaign performance data and compile regular reports that deliver practical, data-driven recommendations.
Respond to comments, messages, and inquiries from online audiences with professionalism and attentiveness.
Uphold consistency in all content to reflect the company’s brand identity and adhere to established communication standards.
Requirements:
A bachelor’s degree in Marketing, Mass Communication, Digital Marketing, Business Administration, or a related discipline is required.
Experienced professionals in roles such as Social Media Strategist, Social Media Manager, or Digital Marketer are required.
Possesses advanced graphic design capabilities alongside mastery of industry-standard tools, including Canva, Adobe Photoshop, Illustrator, or equivalent software.
Accomplished expertise in crafting compelling content, weaving engaging narratives, and producing persuasive copy.
Proficient in leveraging social media algorithms, interpreting analytics, and executing advertising strategies.
Demonstrated expertise in administering corporate social media platforms and executing strategic paid promotional initiatives.
Exceptional written and verbal communication abilities, a flair for creativity, and meticulous organizational capabilities are essential.
Demonstrated capacity to work autonomously while consistently achieving established deadlines.
Shortlisted candidates exclusively will receive notification regarding their application status.
Qualified applicants are encouraged to submit their CV via email to hireme@swiftconsulting.com.ng, with “Social Media Strategist” included in the subject line.
Qualifications
BA/BSc/HND
Experience Required
2 - 4 years
