Job Summary
We are in search of an innovative, driven, and digitally proficient NYC Corps Member to fill the role of Social Media Manager and Content Creator within our organization. This position presents an excellent opportunity for a corps member eager to secure a Primary Place of Assignment (PPA) while acquiring practical expertise in social media management, content creation, digital marketing, and brand expansion.
The ideal candidate will craft compelling content, oversee our digital footprint, enhance audience interaction, and assist with digital advertising initiatives.
The incumbent will be tasked with overseeing daily operations, ensuring all processes run efficiently and in compliance with company standards and regulations. This role involves managing a team of professionals, delegating responsibilities, and fostering a collaborative work environment to achieve organizational goals. Additionally, the individual will be responsible for analyzing performance metrics, identifying areas for improvement, and implementing strategic initiatives to enhance productivity and quality. Strong leadership, analytical skills, and the ability to adapt to changing business needs are essential for success in this position.
Develop and expand the clinic’s presence on social media platforms, including Instagram, TikTok, Facebook, LinkedIn, X (Twitter), Snapchat, and YouTube, by creating engaging content and fostering audience growth.
Develop compelling content across various formats such as reels, TikTok videos, stories, graphics, and educational posts to captivate and inform audiences.
Capture high-quality photographic and video footage throughout the clinic environment.
Produce high-quality video content tailored for social media distribution, ensuring visual and auditory excellence.
Collaborate on the development of content strategies and maintain monthly editorial schedules.
Track emerging social media trends and assess them for potential openings to enhance brand visibility.
Craft visually engaging promotional graphics and social media content tailored for online platforms.
Responsible for developing and executing content calendars, ensuring timely publication of posts across multiple digital channels.
Address incoming messages, comments, and online inquiries promptly and as needed.
Collaborate in the execution of social media campaigns and promotional initiatives.
Facilitate the implementation and optimization of advertising campaigns on Meta platforms, specifically Facebook and Instagram.
Analyze campaign performance metrics to generate concise reports and actionable insights for stakeholders.
Collaborate effectively with clinic personnel to document treatment procedures, patient testimonials, and behind-the-scenes footage.
Proficient in Microsoft Office Suite, particularly Excel, PowerPoint, and Word, with a strong grasp of data analysis and presentation tools. Excellent organizational skills are essential, alongside meticulous attention to detail to ensure accuracy in all tasks. A minimum of three years of experience in a similar role is required, with proven capability in project management and cross-functional collaboration. Strong communication abilities, both written and verbal, are necessary to effectively liaise with stakeholders and team members. Familiarity with industry-specific software or platforms is a plus. Ability to prioritize deadlines and work efficiently under pressure is critical.
Must currently be serving as an NYC Corps Member and seeking a Primary Place of Assignment (PPA).
A relevant academic qualification in OND, HND, or Bachelor’s Degree is required for this position.
Demonstrates a keen enthusiasm for social media platforms, content development, and digital marketing strategies.
Proficiency in video editing at a basic to intermediate level is required.
Proven ability to communicate effectively and craft compelling written content.
A keen eye for detail combined with a dynamic, imaginative approach is essential.
Must demonstrate the capacity to operate autonomously while consistently fulfilling established deadlines.
Proficiency in overseeing social media platforms is considered a valuable asset.
Proven expertise in one or more of the following areas is required:
Design visually compelling graphics and templates using Canva’s intuitive drag-and-drop interface, ensuring consistency with brand guidelines. Collaborate with marketing teams to develop engaging social media content, presentations, and marketing materials tailored to specific campaigns and platforms. Maintain and organize digital asset libraries, including images, fonts, and templates, while optimizing file management for efficiency. Stay updated on design trends, tools, and best practices to enhance creativity and productivity. Proficiency in Canva is essential, and experience with graphic design principles, typography, and color theory is highly desirable. Strong organizational skills and the ability to meet deadlines in a fast-paced environment are required.
Cap Cut is seeking a detail-oriented and creative individual to join our team as a [Job Title]. The ideal candidate will possess a strong background in [specific field or skill], with a minimum of [X years] of relevant professional experience. Proficiency in [specific software/tools] is required, and familiarity with [industry-specific knowledge or methodologies] is highly desirable. Key responsibilities include [list 2-3 major duties, e.g., developing engaging video content, collaborating with cross-functional teams, and ensuring brand consistency]. The role demands excellent communication skills, the ability to work under tight deadlines, and a deep understanding of [relevant trends or best practices]. This position offers the opportunity to contribute to innovative projects within a dynamic and fast-paced environment.
Seeking a skilled professional proficient in Adobe Premiere Pro to oversee video editing projects from inception to final output. The ideal candidate will possess extensive experience crafting high-quality video content, including color correction, audio mixing, and motion graphics integration. Responsibilities encompass editing raw footage, applying transitions and effects, and ensuring seamless synchronization between audio and video elements. Proficiency in leveraging Premiere Pro’s advanced tools—such as Humeri Color, Essential Sound, and Dynamic Link—is essential, along with familiarity with supplementary software like After Effects and Audition. Strong attention to detail, creativity, and the ability to meet tight deadlines are required to deliver polished, engaging final products.
InShot
Skilled in Adobe Lightroom, the ideal candidate will leverage its powerful editing tools to enhance and refine photographic images with precision and creativity. Proficiency in organizing, tagging, and managing large photo libraries efficiently is essential, alongside a deep understanding of color grading, retouching, and batch processing techniques. The role demands expertise in creating presets for consistent workflows, applying advanced adjustments such as tone curves and HSL sliders, and exporting images in various formats while maintaining high-quality output. Strong attention to detail, problem-solving abilities, and the capacity to meet tight deadlines are critical, as is familiarity with cloud-based collaboration and integration with other Adobe Creative Cloud applications.
Meta Business Suite empowers businesses to efficiently manage their presence across Facebook, Instagram, and Messenger from a single platform. This tool streamlines content creation, scheduling, and publishing while providing comprehensive analytics to track performance metrics. Users can respond to messages, comments, and reviews directly, fostering engagement and customer interaction. Additionally, it supports ad management, allowing businesses to create, monitor, and optimize campaigns seamlessly. The suite includes features for audience insights, enabling targeted marketing strategies based on user behavior and demographics. With its user-friendly interface and robust capabilities, Meta Business Suite enhances productivity and helps businesses achieve their marketing objectives effectively.
Facebook Ads Manager is responsible for creating, managing, and optimizing advertising campaigns across Meta’s platforms, including Facebook and Instagram. This role involves developing strategic advertising plans, conducting market research to identify target audiences, and analyzing campaign performance metrics to maximize return on investment. The position requires proficiency in Facebook Ads Manager, a deep understanding of digital advertising principles, and the ability to interpret data to inform decision-making. Additionally, the individual will collaborate with cross-functional teams, such as marketing and design, to ensure cohesive campaign execution and alignment with broader business objectives.
We seek a professional proficient in Google Workspace and Microsoft Office to streamline collaborative workflows and enhance productivity. The ideal candidate will leverage these platforms to manage documents, spreadsheets, presentations, and communications efficiently. Strong organizational skills and the ability to adapt to evolving digital tools are essential. Proficiency in both suites ensures seamless integration with team operations and cross-functional projects.
Added Advantage
Skilled in producing engaging reels and TikTok content to captivate audiences and drive brand visibility.
Proficient in executing Facebook and Instagram advertising campaigns.
A background in content creation, photography, videography, or social media management is preferred.
Professionals with a strong passion for beauty, aesthetics, skincare, wellness, or healthcare marketing are encouraged to apply.
What We Offer
A collaborative and professional workplace environment fostering mutual support and growth.
Extensive practical expertise in digital marketing strategies and the cultivation of brand identity and presence.
Extensive hands-on experience in content creation, social media strategy development, and paid advertising initiatives is required.
The position offers a valuable opportunity to develop a robust professional portfolio throughout the duration of the service year.
A fixed monthly stipend is provided alongside performance-driven bonuses.
Interested and eligible NYC Corps Members are invited to submit their CV, portfolio (if applicable), and links to any managed social media platforms via email to reverseaestheticshr@gmail.com, with “NYC Social Media Manager (PPA)” included in the subject line.
Qualifications
BA/BSc/HND
Experience Required
1 - 2 years
