Role Purpose
The Senior Director, Customer Development & Digital Commerce is responsible for aligning Customer Development, Digital Commerce, and system-wide initiatives to drive sustainable growth in volume, value, and market share. This position is tasked with developing and implementing a cohesive Franchise-level strategy that enhances omnichannel expansion, elevates execution standards, and fosters forward-looking commercial capabilities across the organization. Operating within a dynamic multi-bottler landscape, the role facilitates collaboration among franchise leadership, customer teams, bottling partners, and digital ecosystems to achieve enterprise-wide success.
Key Accountabilities
Develop and implement a comprehensive Customer Development strategy spanning Franchise operations across Modern Trade, E-Commerce, Q-Commerce, QSR, On-Premise, O2O, and Travel channels.
Achieve profitable growth in volume, value, and market share in accordance with Annual Business Plans and Long-Range Plans.
Develop and execute a cohesive Digital Commerce and Digital Business Strategy seamlessly integrated within commercial planning efforts.
Drive the implementation of B2B, E-Commerce, and digital transformation initiatives for both customers and bottlers, ensuring seamless integration and adoption of innovative models.
Drive alignment and operational excellence across a network of over 30 bottlers, fostering cohesive collaboration and seamless system-wide execution.
Create strategic alliances with customers and enterprises that drive mutual value in the digital space.
Drive the growth and enhancement of a high-performing senior leadership team while serving as a key enabler of capability expansion across all Franchise teams.
Seeking a candidate with a strong background in [specific field/industry] and proven expertise in [key skill/area]. The ideal applicant will possess [X years] of experience in [relevant role/task], along with a demonstrated ability to [specific competency]. Proficiency in [software/tool/technique] is required, and familiarity with [related skill/standard] is strongly preferred. A degree in [field of study] or equivalent professional experience is necessary, and certifications such as [specific certification] are a plus. Strong analytical, problem-solving, and communication skills are essential for success in this role.
With a minimum of fifteen years of advancing leadership roles in fast-moving consumer goods or consumer products industries, you bring substantial expertise to this position.
Seeking candidates with advanced proficiency in Customer Development, Commercial Strategy, Digital Commerce, or Operations.
Accomplished track record of driving impactful outcomes within intricate, cross-market and cross-partner operational frameworks.
Demonstrated expertise in guiding and developing high-performing teams, driving organizational transformation, and influencing key stakeholders at the executive level.
We seek a candidate with exceptional analytical acumen to evaluate and enhance our organizational capabilities. The ideal individual will possess a proven track record in identifying and implementing critical improvements across systems, processes, and teams. Responsibilities include conducting comprehensive assessments, driving strategic initiatives, and fostering cross-functional collaboration to strengthen operational efficiency and effectiveness. Candidates must demonstrate expertise in change management, data-driven decision-making, and the ability to influence stakeholders at all levels. A minimum of five years of relevant experience is required, along with strong leadership and communication skills.
Proven leadership skills with full responsibility for profit and loss outcomes.
Strategic and systems thinking capabilities are essential, coupled with a strong orientation towards execution.
Demonstrates strong capabilities in adaptive leadership and effectively driving change initiatives.
Proven expertise in comprehending customer dynamics, commercial landscapes, and digital ecosystems is essential.
Exceptional proficiency in crafting compelling narratives rooted in data and conveying complex insights to high-level stakeholders through clear, strategic communication.
Qualifications
BA/BSc/HND
Experience Required
15 years
