Job Summary
We’re in search of a dynamic, innovative, and technologically adept NYC Corps Member to fill the role of Social Media Manager / Content Creator within our organization. This position presents an excellent chance for a corps member aiming to secure a Primary Place of Assignment (PPA) while acquiring practical expertise in social media oversight, content development, digital marketing strategies, and brand enhancement initiatives.
The ideal candidate will be responsible for developing captivating content, overseeing our digital footprint, enhancing audience interaction, and assisting with online advertising initiatives.
Oversee and manage a diverse range of operational and strategic initiatives, ensuring alignment with organizational objectives. Execute key responsibilities including developing and implementing policies, procedures, and best practices to enhance efficiency and productivity. Lead cross-functional teams to drive project execution, monitor progress, and achieve measurable outcomes. Collaborate with senior leadership to analyze performance metrics, identify opportunities for improvement, and recommend data-driven solutions. Foster a culture of accountability, innovation, and continuous development within the team. Ensure compliance with industry regulations, company standards, and ethical guidelines. Provide mentorship and guidance to team members, supporting their professional growth and development. Maintain open communication channels to facilitate transparency and alignment across departments. Contribute to budget planning, resource allocation, and financial forecasting to support sustainable growth.
Oversee the expansion and engagement of the clinic’s social media presence on platforms including Instagram, TikTok, Facebook, LinkedIn, X (Twitter), Snapchat, and YouTube.
Develop compelling content such as reels, TikTok videos, stories, graphics, and educational posts to captivate your audience.
Capture high-quality photographs and video footage within the clinic’s operational environment.
Professionally edit videos tailored specifically for social media platforms.
Support the development of content strategies and maintain organized monthly content calendars.
Track emerging social media trends and pinpoint strategic opportunities to enhance brand visibility.
Develop visually appealing promotional graphics and social media assets with a focus on simplicity and clarity.
Develop and execute a content publication calendar to ensure timely dissemination of materials across multiple digital channels.
Handle incoming messages, comments, and online inquiries promptly and professionally as needed.
Support the execution of social media initiatives and promotional efforts to enhance brand visibility and engagement.
Contribute to the implementation and management of Meta (Facebook and Instagram) advertising campaigns to drive desired outcomes.
Oversee campaign performance metrics and generate concise reports alongside actionable insights.
Collaborate effectively with clinic staff to document treatments, gather testimonials, and produce behind-the-scenes content.
Prospective candidates must possess a bachelor’s degree in a relevant field, coupled with a minimum of three years of hands-on experience in a comparable role. Proficiency in industry-specific software and tools is essential, along with strong analytical and problem-solving capabilities. Excellent verbal and written communication skills are required to effectively collaborate with cross-functional teams. Additionally, the ideal candidate will demonstrate a proven track record of project management and the ability to meet tight deadlines while maintaining high-quality standards. Familiarity with current trends and regulations in the field is highly desirable.
Seeking a dynamic NYC Corps Member currently serving who requires a Primary Place of Assignment (PPA) to enhance professional experience and contribute meaningfully to an organization.
A recognized qualification in any pertinent field, such as an OND, HND, or Bachelor’s Degree, is required.
Demonstrates a keen passion for social media, content creation, and digital marketing strategies.
Proficiency in video editing, ranging from foundational to intermediate expertise, is required.
Skilled in articulating ideas clearly and crafting compelling written content.
A keen eye for detail combined with a creative perspective is essential.
Demonstrates strong self-management skills and reliably delivers assignments within established timeframes with minimal supervision.
Proficiency in managing a social media page is considered beneficial.
Demonstrated expertise in any of the following areas is required:
Design and deliver visually compelling graphics, presentations, and marketing materials using Canva, ensuring alignment with brand guidelines and project objectives. Collaborate with cross-functional teams to gather input and refine designs based on feedback. Manage multiple projects simultaneously while adhering to deadlines and maintaining high-quality standards. Stay updated on design trends and Canva’s latest features to leverage new tools and techniques. Possess proficiency in Canva’s platform, with a keen eye for typography, color theory, and layout composition. Exhibit strong communication skills to articulate design choices and rationale to stakeholders.
Cap Cut seeks a skilled and innovative content creator to produce high-quality video content that enhances user engagement and showcases the platform’s features. The ideal candidate will have a strong portfolio demonstrating expertise in video editing, storytelling, and social media trends. Proficiency in Cap Cut’s editing tools is required, along with the ability to adapt content for various platforms and audiences. Responsibilities include creating tutorials, promotional videos, and trending content while adhering to brand guidelines and deadlines. Collaboration with marketing and design teams will be essential to align content with overall campaign strategies. Excellent communication skills and a keen eye for detail are necessary to ensure consistency across all deliverables.
Skilled in Adobe Premiere Pro, you will manipulate video footage, apply special effects, and refine audio to produce high-quality visual content. Your expertise must include proficiency in color correction, motion graphics integration, and timeline editing to ensure seamless project execution. Familiarity with various export formats and resolution standards is essential for delivering content that meets technical specifications. Additionally, you will collaborate with creative teams to align visuals with project objectives, troubleshoot technical challenges, and maintain an organized workflow for efficient project completion.
InShot
Experienced professionals proficient in Adobe Lightroom are sought to enhance and organize photographic collections with precision. Responsibilities include importing, tagging, and cataloging images, as well as applying advanced editing techniques to refine visual quality. Candidates must demonstrate expertise in non-destructive editing workflows, color correction, and batch processing to streamline workflows efficiently. Familiarity with Lightroom’s mobile and cloud-based features is essential for remote collaboration and seamless accessibility. Strong organizational skills and a keen eye for detail are required to maintain consistency across large-scale image libraries.
Meta Business Suite serves as a centralized platform designed to streamline the management of Facebook and Instagram business accounts, enabling users to oversee multiple assets in one place. It offers tools for creating, scheduling, and analyzing posts, as well as managing advertisements, messages, and insights—all within an intuitive interface. Users can collaborate with team members, assign roles, and access detailed analytics to optimize their social media strategies. The suite supports integration with other Meta tools, such as Commerce Manager, to enhance e-commerce capabilities. To utilize this platform effectively, proficiency in digital marketing, social media management, and basic data analysis is recommended, along with familiarity with Meta’s advertising policies and tools.
Facebook Ads Manager is responsible for planning, implementing, and optimizing advertising campaigns across Facebook, Instagram, and other Meta platforms to drive user engagement, conversions, and revenue growth. This role requires strong analytical skills to interpret performance metrics, A/B test creatives and audiences, and make data-driven decisions to enhance campaign effectiveness. Proficiency in Meta Ads Manager, Google Analytics, and marketing automation tools is essential, along with a deep understanding of digital advertising strategies, audience segmentation, and conversion optimization. The ideal candidate will collaborate with cross-functional teams, including designers, copywriters, and stakeholders, to ensure cohesive campaign execution. Additionally, they will monitor industry trends, adapt to algorithm changes, and continuously refine strategies to maximize ROI and achieve business objectives.
Google Workspace and Microsoft Office proficiency is essential for this role. Candidates must demonstrate advanced skills in utilizing Google Workspace applications such as Gmail, Google Drive, Google Docs, Google Sheets, and Google Slides, as well as Microsoft Office tools including Word, Excel, PowerPoint, and Outlook. Experience with collaboration features, document management, and cloud-based productivity solutions is highly preferred. The ideal candidate will efficiently manage digital correspondence, create and edit professional documents, and maintain organized filing systems while ensuring data accuracy and security.
An additional advantage would be prior experience in a related field, proficiency in specific software or tools, or holding relevant certifications that align with the role’s demands.
Proven expertise in producing engaging reels and TikTok content is essential.
Proficient in creating and optimizing advertisements on Facebook and Instagram platforms.
Seeking candidates with a proven background in content creation, photography, videography, or social media management experience.
Proficiency in beauty, aesthetics, skincare, wellness, or healthcare marketing is required.
What We Offer
Fostering a collaborative and professional workplace culture is essential to our operations, ensuring both productivity and employee satisfaction.
Proven expertise in digital marketing and brand management through practical application and implementation.
Experienced in crafting engaging content, developing strategic social media initiatives, and executing targeted paid advertising campaigns.
During this service year, you will have the chance to develop a robust and impressive professional portfolio.
This position offers a structured monthly stipend along with additional compensation tied to achieving performance benchmarks.
Qualified NYC Corps Members who meet the specified criteria are encouraged to submit their application, including a CV, portfolio (if applicable), and links to any managed social media platforms, via email to reverseaestheticshr@gmail.com. The email subject line should clearly indicate “NYC Social Media Manager (PPA)” to ensure prompt attention and processing.
Qualifications
BA/BSc/HND
Experience Required
1 - 2 years
