Job Description
We are in search of a seasoned and high-performing Senior Sales Executive with a proven track record in the sale of Invited Diagnostics (IVD), laboratory equipment, reagents, consumables, and healthcare technology.
The ideal candidate will spearhead revenue growth initiatives, strategically enhance market share, and cultivate key customer relationships while uncovering new business opportunities. They will be tasked with meeting and exceeding ambitious sales targets across a diverse range of clients, including hospitals, laboratories, diagnostic centers, research institutions, and healthcare organizations.
The successful candidate should demonstrate a strong track record in selling medical diagnostic products and healthcare equipment, cultivating strategic customer relationships, and consistently surpassing sales targets within the healthcare sector.
Oversee a comprehensive range of critical duties including managing daily operations, leading cross-functional teams, and ensuring adherence to company policies and industry standards. Develop and implement strategic initiatives to drive growth, optimize efficiency, and enhance customer satisfaction while maintaining strict budgetary controls. Collaborate with senior leadership to align departmental objectives with organizational goals, fostering a culture of innovation and continuous improvement. Monitor key performance indicators (KPIs) to evaluate progress, identify areas for enhancement, and implement data-driven solutions. Serve as a primary liaison between executives and operational staff, facilitating transparent communication and resolving escalated issues promptly. Ensure compliance with legal and regulatory requirements, conducting regular audits and risk assessments to mitigate potential vulnerabilities.
You will be tasked with driving sales growth and maximizing revenue generation through strategic planning and execution of sales initiatives. This role involves identifying and pursuing new business opportunities to expand market reach and enhance profitability. You will analyze sales performance metrics to refine tactics and ensure alignment with organizational objectives. Additionally, you will cultivate and maintain strong client relationships to foster repeat business and long-term partnerships.
Drive revenue growth for in vitro diagnostic equipment, laboratory analyzers, diagnostic reagents, consumables, and associated healthcare solutions.
Formulate and implement comprehensive sales strategies designed to consistently meet and surpass monthly, quarterly, and annual sales objectives.
Proactively identify, assess, and pursue new business opportunities within both public and private healthcare markets to drive growth and expansion.
Leverage market intelligence, networking initiatives, referrals, conferences, exhibitions, and direct prospecting strategies to cultivate and expand the pipeline of new leads.
Oversee the full spectrum of the sales process, encompassing lead generation, contract negotiation, and finalizing agreements.
Develop and deliver competitive quotations, tenders, and proposals in a timely and compliant manner.
As an Account Manager, you will be responsible for overseeing and nurturing relationships with our most valued clients, ensuring their satisfaction and fostering long-term partnerships. Your role will involve strategic planning to identify growth opportunities, coordinating cross-functional teams to meet client needs, and maintaining a deep understanding of their business objectives. Additionally, you will be tasked with developing tailored solutions to address their challenges, negotiating contract terms, and consistently delivering measurable value to drive retention and expansion. Strong communication skills, a results-driven mindset, and the ability to manage multiple high-priority accounts will be essential for success in this position.
Foster enduring professional connections with laboratory managers, pathologists, procurement officers, biomedical engineers, hospital administrators, and key decision-makers to facilitate collaboration and alignment across departments.
Responsibilities include cultivating and expanding current customer accounts, as well as uncovering opportunities to enhance sales through cross-selling and upselling strategies.
Consistently deliver exceptional service to maximize customer satisfaction and foster long-term loyalty.
Perform routine on-site customer visits and subsequent follow-up actions.
Market Expansion: Spearhead initiatives to cultivate and broaden market presence, identifying untapped opportunities to enhance brand visibility and drive growth in new and existing sectors. Analyze market trends, customer needs, and competitive landscapes to inform strategic planning, ensuring alignment with organizational objectives. Develop and execute tailored strategies to penetrate key markets, forge strategic partnerships, and strengthen customer relationships, ultimately contributing to sustainable revenue expansion and market leadership.
Analyze industry trends, track competitor actions, evaluate pricing strategies, and stay abreast of emerging technologies.
Evaluate emerging market segments and potential business opportunities to drive strategic growth initiatives.
Engage in a diverse range of professional events—including exhibitions, trade fairs, conferences, product launches, and corporate meetings—to effectively showcase the company’s offerings and drive engagement with target audiences.
Enhance the company’s presence and expand market share within designated geographic regions.
Possessing comprehensive product expertise and delivering proficient technical assistance are essential responsibilities for this role. Candidates must demonstrate an in-depth understanding of the company’s offerings, including their features, benefits, and applications, to effectively address customer inquiries and resolve technical issues. Strong problem-solving abilities and clear communication skills are required to provide accurate, timely support, ensuring customer satisfaction and fostering long-term relationships. Familiarity with industry standards, troubleshooting methodologies, and relevant tools is necessary to maintain high standards of service excellence.
Possess an in-depth understanding of in vitro diagnostic technologies, laboratory processes, diagnostic instrumentation, and current trends within the healthcare sector.
Conduct life showcases of products, deliver structured presentations, and facilitate in-depth technical discussions with prospective clients to highlight features and benefits.
Collaborate effectively with service engineers and product specialists to guarantee seamless product installation and customer onboarding processes.
Overseeing reporting and performance management functions, this role involves analyzing key metrics, preparing comprehensive reports, and ensuring accurate data tracking to support strategic decision-making. Responsibilities include developing performance indicators, monitoring progress against targets, and identifying trends or areas for improvement. The position requires strong analytical skills, proficiency in data visualization tools, and the ability to translate complex information into actionable insights for stakeholders. Experience in performance management systems and a keen attention to detail are essential for success in this role.
Responsibilities include ensuring the precision of sales pipeline records and customer information.
Compile and disseminate comprehensive weekly and monthly sales reports, alongside detailed forecasts and market intelligence analyses, ensuring stakeholders receive timely and accurate insights to inform strategic decisions.
Monitor sales activities and evaluate performance in alignment with established key performance indicators.
Deliver strategic recommendations to leadership based on market opportunities and customer insights, enabling informed decision-making and driving business growth.
Ensure adherence to regulatory mandates and uphold professional excellence by maintaining robust compliance frameworks and industry standards.
Maintain adherence to all corporate policies and ethical standards throughout sales operations.
Uphold professionalism and integrity consistently in every customer interaction.
Comply with all healthcare industry regulations as well as procurement standards and mandates.
Key Performance Indicators (KPIs) are measurable metrics used to evaluate the efficiency and success of specific activities or processes within an organization, providing critical insights into performance against predefined targets. These indicators serve as benchmarks to assess progress toward strategic objectives, ensuring accountability and guiding data-driven decision-making. Typically, KPIs may encompass financial performance, operational efficiency, customer satisfaction, or employee productivity, depending on the role’s objectives. They are instrumental in identifying areas for improvement, enhancing transparency, and aligning individual or team efforts with broader organizational goals.
Achievement of monthly, quarterly, and annual sales targets is a key responsibility of this role.
Generated revenue through strategic initiatives and operational efficiency improvements.
In this role, you will play a pivotal part in driving gross profit margins by leveraging strategic financial insights and operational efficiencies. Your responsibilities will include analyzing revenue streams, identifying cost-saving opportunities, and optimizing pricing strategies to maximize profitability. Additionally, you will collaborate with cross-functional teams to ensure alignment between financial goals and business objectives. A strong analytical mindset, proficiency in financial modeling, and the ability to translate data into actionable business decisions are essential for success in this position.
Secured a designated number of fresh customer accounts, expanding the organization’s client base and contributing to revenue growth through strategic outreach and relationship-building initiatives.
Drives the efficiency of converting leads into paying customers, focusing on optimizing the sales pipeline and enhancing the overall conversion process.
Our objective is to enhance the percentage of customers who continue using our services over a specified period, thereby ensuring sustained business growth and profitability. This involves developing and implementing strategies to improve customer satisfaction, loyalty, and engagement, as well as analyzing retention metrics to identify trends and areas for improvement. Key responsibilities include monitoring customer feedback, conducting retention analyzes, and collaborating with cross-functional teams to address pain points and optimize the customer experience. Proficiency in data analysis tools and a deep understanding of customer behavior are essential, along with strong communication skills to present insights and recommendations effectively.
We are seeking to expand our market presence and drive growth within your designated territory. This role requires a proactive approach to identifying and capitalizing on new opportunities, fostering long-term client relationships, and maximizing revenue potential in your assigned area. You will be responsible for strategic planning, territory management, and achieving consistent sales growth through targeted initiatives and effective execution of business strategies.
Facilitated numerous customer engagements, including in-person meetings and product presentations, to effectively communicate value propositions and address inquiries.
Demonstrates a strong track record in securing tenders and proposals, reflecting a high success rate in winning new business opportunities.
Our objective is to enhance our market share by strategically increasing our presence in key sectors and regions. This will involve leveraging competitive advantages, optimizing pricing strategies, and fostering strong customer relationships to drive sustained growth and long-term profitability.
Applicants must possess a minimum of a bachelor’s degree in a relevant field, such as education, early childhood development, or a related discipline, from an accredited institution. Additional certifications or specialized training in early childhood education or child development may be required or highly preferred, depending on the specific role.
A Bachelor’s degree in Medical Laboratory Science, Microbiology, Biochemistry, Biomedical Engineering, Marketing, Business Administration, Biological Sciences, or a closely related field is required.
Professional healthcare sales certifications or relevant sales training will be considered a valuable asset.
Seeking candidates with a minimum of [X] years of relevant experience in [specific field/industry], preferably in [specific role or type of organization]. Proficiency in [specific software, tools, or methodologies] is essential, along with a solid understanding of [key skills or concepts]. Strong analytical, problem-solving, and communication abilities are critical, as the role involves [briefly describe key responsibilities]. Familiarity with [industry-specific regulations, standards, or best practices] is advantageous. Adaptability to evolving technologies and a commitment to continuous learning are highly valued.
Candidates must possess three to four years of demonstrated experience in the sale of healthcare equipment, laboratory diagnostics, or in vitro diagnostics (IVD).
Proven track record in selling laboratory analyzers, diagnostic reagents, consumables, and medical equipment with extensive hands-on experience.
Proven ability to consistently meet or surpass established sales objectives.
Proven track record in overseeing pivotal accounts across hospitals, laboratories, diagnostic facilities, and other healthcare organizations.
Proficiency in navigating procurement processes across government, private sector, and institutional healthcare environments is strongly preferred.
Required Qualifications: A minimum of three years of experience in a relevant field is essential, along with a bachelor’s degree in a related discipline. Strong analytical and problem-solving skills are necessary, as well as the ability to work effectively in a fast-paced environment. Proficiency in industry-standard software and tools, along with exceptional communication and teamwork capabilities, is required. Candidates must demonstrate leadership potential, adaptability, and a commitment to continuous learning.
Technical Competencies:
Demonstrates proficiency in specialized tools, methodologies, and systems relevant to the role, ensuring efficient execution of tasks. Applies technical knowledge to analyze complex problems, develop solutions, and implement best practices. Maintains up-to-date expertise through continuous learning and adaptation to evolving technologies. Exhibits strong analytical skills to interpret data, evaluate performance metrics, and optimize processes. Collaborates effectively with cross-functional teams to integrate technical solutions and achieve organizational objectives. Ensures compliance with industry standards, security protocols, and regulatory requirements in all technical operations.
Demonstrates a comprehensive knowledge of *in vitro* diagnostic products and laboratory diagnostic methodologies.
Possesses a solid understanding of healthcare procurement methodologies and tendering procedures.
Develops accurate sales forecasts and effectively manages the sales pipeline to drive revenue growth and ensure strategic alignment with organizational objectives.
Conduct comprehensive market research to identify trends, opportunities, and competitive landscapes, and develop strategic initiatives to drive business expansion and growth.
Proven expertise in utilizing Customer Relationship Management (CRM) software is essential.
Possesses a strong command of Microsoft Office Suite, encompassing advanced skills in Word, Excel, PowerPoint, and Outlook. Exhibits the ability to efficiently utilize these applications for document creation, data analysis, presentation development, and email management. Demonstrates familiarity with key features such as pivot tables, macros, and collaborative tools to enhance productivity and streamline workflows.
Demonstrates exceptional interpersonal skills with a strong ability to collaborate effectively across diverse teams. Exhibits emotional intelligence, adaptability, and a proactive approach to problem-solving in dynamic environments. Strong communication skills are essential for fostering positive relationships and driving collective success. Prioritizes accountability, integrity, and a commitment to continuous personal and professional development. Thrives in fast-paced settings while maintaining a solutions-oriented mindset and a dedication to achieving organizational goals.
Exceptional ability to negotiate effectively and secure final agreements with stakeholders.
Demonstrates exceptional proficiency in conveying ideas clearly and effectively, both verbally and in writing, as well as delivering polished, engaging presentations to diverse audiences.
Exceptional interpersonal skills and a strong aptitude for cultivating professional relationships and expanding networks are essential.
Results-oriented professional with a strong commitment to achieving measurable goals.
The ability to think strategically and solve complex problems effectively is essential. Candidates must demonstrate strong analytical capabilities and a proactive approach to addressing challenges.
Maintains the highest standards of professionalism and integrity in all aspects of work.
Demonstrates strong self-motivation and the capacity to manage responsibilities with minimal oversight.
Qualified applicants are encouraged to submit their CV via email to hrsixthlab@gmail.com, ensuring the subject line includes the phrase “Senior Sales Executive – IVD & Medical Diagnostics Application.”
Qualifications
BA/BSc/HND