About the job
Implementing integrated commercial initiatives for Specialized Nutrition within the designated geographical region to enhance brand equity and endorsement among trade customers, medical clients, and relevant institutions, while simultaneously driving market share growth for infant-related products.
We engage with medical professionals through targeted channels and initiatives, fostering meaningful interactions to enhance collaboration and awareness. This role focuses on developing and executing activities designed to strengthen relationships within the medical community, ensuring alignment with strategic objectives. Responsibilities include identifying key engagement opportunities, designing impactful programs, and measuring outcomes to refine future approaches. The ideal candidate will possess strong interpersonal skills, a deep understanding of medical networks, and the ability to drive initiatives that deliver measurable results.
Develop and implement strategic visit plans targeting healthcare professionals and medical channels to secure commitments and cultivate strong advocacy, ultimately driving recommendations and the recruitment of new users.
Facilitate strategic interactions with healthcare professionals (HCPs) through both group and individual engagements, aligning with brand-specific initiatives and/or nutritional education goals.
Overseeing pivotal business accounts within the Healthcare Facilities sector involves directing an intricate recommendation process while fostering a collaborative, partnership-driven approach to fulfill requests for high-value accounts.
Gather and evaluate all pertinent market data to monitor the effectiveness of medical operations and facilitate informed decision-making.
Salesforce Optimization and Data Administration entails streamlining CRM processes, ensuring data integrity, and leveraging analytics to enhance sales performance and strategic decision-making. This role requires proficiency in Salesforce configuration, data governance, and reporting tools to maintain accurate, actionable insights. Responsibilities include managing user access, optimizing workflows, and collaborating with cross-functional teams to align data strategies with business objectives, ultimately driving efficiency and revenue growth.
Enhances field operations’ efficiency by accurately segmenting, profiling, and targeting medical customers.
The role involves recording and systematically documenting easily accessible, pertinent information, along with call interactions, within the CRM platform to enhance operational efficiency and provide valuable insights for future medical customer engagement initiatives.
Gather, monitor, and present territory insights, market trends, competitive intelligence, and forecasts utilizing the CRM platform to support medical operations.
Develop and execute comprehensive consumer marketing strategies in alignment with organizational objectives, ensuring seamless implementation of plans to drive brand engagement and market penetration.
Assist in establishing and monitoring benchmarks for brand-centric campaigns and educational initiatives to ensure alignment with strategic objectives and desired outcomes.
Track and evaluate ongoing community involvement and feedback in nutrition outreach programs to ensure effectiveness and responsiveness.
Key responsibilities include providing essential support and accountability to ensure the successful delivery of business-assigned initiatives and projects.
Collaborate effectively with the Chief Digital Strategy Manager (CDSM) to align operational activities with strategic objectives, ensuring seamless integration of digital transformation initiatives across the organization. Foster cross-functional teamwork to enhance process efficiency, streamline workflows, and drive continuous improvement in digital strategy execution.
Deliver training sessions aimed at addressing knowledge and code deficiencies related to SN for the secondary Salesforce team.
Engage with hospital-based proximity trade outlet owners and aisle attendants to gather comprehensive insights on SN products—including competitor analysis—to develop, monitor, and document market intelligence reports. Follow up systematically and coordinate with the sales team to guarantee product availability at all times.
Coordination and execution of written and approved hospital product order requests are managed efficiently. Effective communication is ensured throughout the entire ordering process to maintain accuracy and timeliness.
Qualifications
BA/BSc/HND
