We are seeking a highly motivated individual to join our team in the capacity of a [Job Title]. This position offers a unique opportunity to contribute to [specific project, department, or company goal], while working alongside industry experts in a dynamic and collaborative environment.
The ideal candidate will possess [X years] of experience in [relevant field or industry], along with a proven track record in [specific skills or responsibilities, e.g., “managing cross-functional teams” or “delivering high-impact marketing campaigns”]. Strong proficiency in [specific tools, software, or methodologies] is essential, as is the ability to [key competency, e.g., “analyze complex data sets” or “communicate technical concepts to non-technical stakeholders”].
In this role, you will be responsible for [primary responsibility], including [specific tasks or duties], with the opportunity to [additional responsibility or growth potential]. The successful applicant will demonstrate exceptional problem-solving skills, adaptability, and a commitment to driving results in a fast-paced setting. Proficiency in [language, if applicable] and familiarity with [industry-specific regulations or standards] are advantageous.
Churchgate Group seeks a commercially astute Marketing & Communications Lead to deliver quantifiable business results for World Trade Center Abuja.
This role transcends traditional social media, content, or awareness-focused marketing, instead emphasizing commercial marketing leadership. The ideal candidate will possess the ability to convert marketing investments into tangible outcomes, including lease inquiries, membership sign-ups, strategic partnership agreements, and measurable pipeline growth.
You must prioritize metrics like ROAS and CAC alongside lead generation, shifting focus from mere impressions and engagement. Expect to feel dissatisfaction when marketing efforts fail to demonstrate clear revenue impact. Your success will be defined by creating and refining systems that reliably drive sustainable commercial growth.
What You Will Do
You will be responsible for developing and executing the entire marketing strategy for WTC Abu Dhabi, providing targeted support to other entities within the Churchgate Group as needed.
Seasoned marketer with expertise in brand leadership and strategic marketing, tasked with steering brand vision, developing innovative marketing strategies, and fostering deep customer connections to drive sustainable growth and market differentiation.
Craft and implement a robust, all-encompassing marketing strategy tailored specifically for WTC Abu Dhabi to drive brand awareness, engagement, and business growth.
Enhance the brand’s positioning to meet international benchmarks in real estate and trade services.
Direct oversight of yearly marketing strategy development, financial allocation, and results assessments is required.
Deliver uniform brand messaging across every WTC Abu Dhabi touchpoint to reinforce a cohesive and recognizable identity.
We seek a seasoned professional to oversee digital marketing initiatives and optimize performance metrics. The ideal candidate will develop and execute data-driven campaigns across multiple channels, analyze key performance indicators, and refine strategies to maximize ROI. Strong proficiency in analytics tools, SEO, paid advertising, and marketing automation platforms is essential, along with a track record of driving measurable results. Responsibilities include managing cross-functional teams, presenting performance reports to stakeholders, and staying ahead of industry trends to sustain growth.
Responsible for managing and executing campaigns across Meta, Google, LinkedIn, and programmatic channels.
Design data-driven digital funnels tailored for lead generation, membership acquisition, leasing initiatives, and event management to optimize conversion and engagement at every stage of the customer journey.
Oversee the enhancement of website performance through optimization strategies, search engine optimization (SEO) and search engine marketing (SEM) initiatives, comprehensive analytics tracking, and the strategic structuring of content architecture.
Leverage customer relationship management systems to enhance marketing automation capabilities.
Design interactive dashboards to provide real-time insights into Customer Acquisition Cost (CAC), Return on Advertising Spend (ROAS), pipeline contribution, and key digital performance metrics.
Traditional and Corporate Marketing encompasses strategic initiatives designed to enhance brand visibility and foster long-term business growth through established marketing methodologies. This role demands expertise in developing and executing cohesive campaigns that align with organizational objectives and target key demographics effectively. Responsibilities include crafting compelling messaging, managing multichannel outreach, and analyzing performance metrics to refine strategies. Ideal candidates should possess a proven track record in marketing, strong analytical skills, and the ability to collaborate across departments to drive impactful results. Proficiency in industry-standard tools and platforms, along with a deep understanding of market trends, is essential for success in this dynamic field.
Spearhead the creation and execution of brochures, print advertisements, out-of-home campaigns, corporate communications, and event marketing initiatives.
Collaborate closely with media agencies and external vendors to execute both Above-the-Line (ATL) and Below-the-Line (BTL) campaigns seamlessly.
Responsible for managing corporate collateral such as investment and pitch decks as well as high-level executive presentations.
We are seeking a dynamic professional to oversee our content strategy, communications initiatives, and public relations efforts. The ideal candidate will craft compelling narratives, manage brand messaging, and cultivate media relationships to enhance our organizational visibility. Responsibilities include developing and executing integrated PR campaigns, coordinating with internal teams to align messaging, and monitoring industry trends to inform strategic decisions. A strong background in journalism, marketing, or a related field is required, along with exceptional writing and editing skills. Proficiency in digital platforms, social media management, and crisis communication is essential. Additionally, the role demands meticulous attention to detail and the ability to work collaboratively under tight deadlines.
Develop and execute a comprehensive content strategy encompassing social media, digital platforms, print materials, events, and stakeholder communications to ensure cohesive messaging and engagement.
Oversee all aspects of press interactions, including the development of key messaging, crisis communication strategies, and the safeguarding of brand reputation.
Elevate the narrative to strengthen WTC Abu Dhabi’s distinguished brand image.
We gather and analyze market intelligence to drive strategic decision-making and enhance customer understanding. This role involves assessing market trends, evaluating competitive landscapes, and identifying growth opportunities through data-driven insights. Key responsibilities include conducting in-depth research, interpreting complex datasets, and delivering actionable recommendations to stakeholders. Ideal candidates possess strong analytical skills, proficiency in data analysis tools, and the ability to translate insights into strategic initiatives. A background in market research, business analytics, or a related field is preferred, along with excellent communication skills to present findings effectively.
Perform comprehensive market research, analyze competitive landscapes, and segment customer groups to identify key trends and opportunities.
Transform insights into practical, strategic recommendations tailored for sales teams and executive leadership, enabling informed decision-making and driving organizational growth.
Monitor industry developments in real estate, membership programs, trade services, and events to maintain a competitive edge.
The role entails devising and implementing strategies to empower the sales team with the tools, resources, and knowledge necessary to drive revenue growth. Responsibilities include collaborating with marketing to create sales collateral, ensuring alignment between sales and product teams, and providing ongoing training to enhance team performance. This position requires a proven track record in sales enablement, a deep understanding of the sales cycle, and exceptional communication skills to mentor and guide sales representatives effectively. Additionally, the candidate must be adept at analyzing sales metrics, identifying trends, and offering data-driven recommendations to optimize performance and achieve organizational goals.
Collaborate effectively with Sales, Trade Services, and Operations teams to align marketing initiatives with overarching commercial goals.
Design strategic toolkits and initiatives that deliver quantifiable revenue growth, ensuring alignment with organizational objectives and market demands.
Provide training to internal teams on brand standards, oversee management processes, and spearhead campaign execution as needed.
We are seeking a dynamic professional to oversee and cultivate strategic partnerships, as well as manage events, to drive organizational growth and engagement. The ideal candidate will possess proven experience in building and maintaining relationships with key stakeholders, executing high-impact events, and measuring success through data-driven insights. Responsibilities include negotiating partnership agreements, coordinating logistics for events, and collaborating with cross-functional teams to ensure seamless execution. Strong communication skills, attention to detail, and a passion for fostering meaningful connections are essential. A background in event planning, marketing, or business development is preferred.
Oversee the strategic planning and seamless execution of prestigious corporate events, high-profile trade delegations, professional networking mixers, and key industry conferences.
Establish and oversee collaborative relationships with embassies, chambers of commerce, international trade organizations, and investment promotion agencies.
Enhance the strategic positioning of WTC Abu Dhabi within the worldwide trade and business ecosystems.
Experienced professionals are sought to oversee team dynamics and cultivate strong vendor relationships. This role demands strategic coordination of cross-functional teams, ensuring alignment with organizational objectives while fostering collaboration with external partners. Candidates must demonstrate proficiency in vendor negotiations, contract administration, and performance monitoring to drive mutual success. Responsibilities include guiding team members toward excellence, resolving conflicts, and maintaining high standards of professionalism in all interactions. Strong interpersonal skills, problem-solving abilities, and a results-driven mindset are essential for thriving in this position.
Oversee a team of internal marketing professionals while coordinating with external collaborators such as designers, media agencies, digital consultants, and event partners.
Deliver all marketing outputs promptly and to the highest standards, ensuring consistent quality and timeliness throughout.
Negotiate terms with vendors and oversee contract execution to ensure adherence to mutually agreed-upon deliverables.
Success is characterized by consistently achieving and surpassing established performance benchmarks while fostering a collaborative and innovative work environment. It involves demonstrating a strong commitment to operational excellence, driving measurable improvements in efficiency and productivity, and maintaining a customer-centric approach. Additionally, success includes developing and mentoring team members to enhance their skills and contributions, contributing to a positive organizational culture, and aligning individual goals with broader strategic objectives.
Achievement in this position will be evaluated through tangible commercial results, such as:
We are responsible for generating qualified leads to support leasing initiatives, membership recruitment, and event participation.
Pipeline contribution – Marketing-sourced revenue pipeline
Deliver measurable contributions to the revenue pipeline by driving marketing-originated leads and opportunities through targeted campaigns, strategic initiatives, and data-driven optimization to fuel sustainable growth.
Leasing/sales support involves collaborating on marketing initiatives designed to enhance sales effectiveness.
We strive to achieve a significant rise in WTC membership enrollments, focusing on quantifiable growth metrics.
Cultivating new strategic partnerships with embassies, chambers of commerce, and trade organizations represents a key initiative in this role.
Position WTC Abu Dhabi as Nigeria’s premier business destination, elevating its standing among top-tier commercial hubs. Establish the center as the most sought-after location for international and local enterprises, fostering a reputation for excellence, innovation, and unparalleled connectivity.
Business visibility is enhanced through a higher share of market voice.
ROAS and CAC—Return on Advertising Spend and Customer Acquisition Cost—must align with established performance benchmarks.
What We Are Looking For
Seeking a seasoned commercial marketing manager—distinct from a social media manager—to oversee strategic initiatives.
The ideal candidate will most likely possess the following qualifications:
7–12 years of comprehensive marketing experience spanning digital and traditional channels.
Achieved consistent success in executing multichannel campaigns, delivering tangible commercial results.
With extensive expertise in digital marketing across multiple platforms—including Meta, Google, LinkedIn, programmatic advertising, SEO/SEM, and CRM automation—you possess a comprehensive skill set to drive impactful campaigns and measurable results across diverse channels.
Engages effectively with senior leadership teams, including C-suite executives, demonstrating strong communication and interpersonal skills to convey complex information clearly and concisely. Builds rapport and maintains professional relationships at the highest organizational levels to support strategic decision-making and alignment with business objectives.
Proficient in assuming the VP’s duties as needed, demonstrating strong interpersonal skills when interacting with both internal teams and external partners.
Maturity in a professional setting, coupled with the ability to inspire and guide teams through decisive action and strategic vision, is essential. Demonstrated leadership presence ensures effective communication, fosters collaboration, and cultivates a positive organizational culture, driving both individual and collective success.
Demonstrates strong organizational skills by developing and implementing structured execution plans, allocating budgets efficiently, and creating comprehensive dashboards and reports to track progress and outcomes.
A bachelor’s degree in Marketing, Business, Communications, or a closely related discipline is required.
Preferred Background (Bonus Points)
Professionals with experience in real estate, hospitality, membership services, retail, finance, or high-end service sectors are encouraged to apply.
A multinational organization offers valuable exposure to global operations, providing professionals with the opportunity to engage with diverse markets, cultures, and business practices. This experience fosters adaptability, cross-border collaboration, and a broader understanding of international industry dynamics. Candidates should demonstrate cultural competence, adaptability to varying regulatory environments, and the ability to thrive in dynamic, multicultural settings. Responsibilities may include navigating global supply chains, managing international teams, and aligning strategies with regional and corporate objectives. Proficiency in multiple languages and strong intercultural communication skills are often advantageous.
Seasoned professionals with a proven track record in business-to-business marketing or enterprise-level initiatives are encouraged to apply. Candidates should possess hands-on experience in developing and executing comprehensive marketing strategies tailored to organizational needs. Familiarity with complex sales cycles and large-scale client engagements is highly valued. Ideal applicants will demonstrate expertise in leveraging data-driven insights to optimize campaign performance and drive measurable outcomes. Strong collaboration skills and the ability to align marketing efforts with broader business objectives are essential for success in this role.
We seek individuals with a proven track record in delivering exceptional brand experiences within high-end or luxury market segments. Candidates must demonstrate a deep understanding of premium consumer expectations, refined service standards, and the ability to uphold an elevated brand image consistently. The role requires a keen eye for detail, impeccable presentation, and the capacity to anticipate and fulfill the sophisticated needs of discerning clientele. Strong interpersonal skills, discretion, and a passion for luxury are essential to excel in this position.
Possesses comprehensive knowledge of international trade ecosystems and business councils.
We invite you to become part of our team at Churchgate, where collaboration and innovation drive our success. As a valued member, you will contribute to a dynamic environment that fosters professional growth and meaningful impact. Our organization values individuals who are committed to excellence, adaptable to change, and eager to take on new challenges. Whether you are an experienced professional or early in your career, we offer opportunities to develop your skills while making a tangible difference in our mission. Join us in shaping the future of Churchgate through dedication, creativity, and teamwork.
This role offers the chance to spearhead marketing initiatives for one of Nigeria’s landmark projects—World Trade Center Abuja—where you’ll develop a high-impact commercial marketing strategy that directly enhances revenue, collaborate closely with senior leadership, and execute campaigns that deliver quantifiable business expansion.
We kindly request that you submit the following materials through our careers’ portal for consideration.
Qualifications
BA/BSc/HND , MBA/MSc/MA
Experience Required
7 - 12 years
