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Home Jobs Edo Director of Marketing & Brand Development

Director of Marketing & Brand Development

Hodskey Consultants Limited  · Consulting

Full Time Edo
Edo
Deadline: 19 June 2026
Posted June 10, 2026

JOB SUMMARY

The Marketing Manager spearheads the conception, refinement, and implementation of strategic marketing initiatives designed to elevate brand visibility, boost revenue, and deepen customer interactions. This position encompasses conducting comprehensive market analyses, overseeing campaign execution, and fostering seamless partnerships with sales, product, and production teams to align with overarching business goals.

Develop and execute strategic initiatives to enhance operational efficiency, ensuring alignment with organizational objectives. Oversee cross-functional projects, fostering collaboration while maintaining accountability for deliverables and timelines. Analyze performance metrics to identify trends, recommend improvements, and implement data-driven solutions. Liaise with key stakeholders to gather insights, address challenges, and optimize processes. Ensure compliance with industry regulations and internal policies throughout all activities. Serve as a mentor to team members, promoting professional growth and fostering a culture of continuous learning.

Developing and executing comprehensive marketing strategies and detailed plans to achieve organizational objectives is a key responsibility. This role requires expertise in market research, trend analysis, and consumer behavior insights to inform strategic decisions. Proficiency in digital marketing tools, data analytics, and campaign management is essential. The position involves collaborating with cross-functional teams to align marketing initiatives with business goals, ensuring cohesive brand messaging and optimal ROI. Strong analytical skills, creativity, and the ability to adapt to evolving market dynamics are critical for success.

Conduct comprehensive market research and in-depth analysis to identify industry trends, competitive landscapes, and consumer behaviors. Gather, evaluate, and interpret data from diverse sources to uncover actionable insights that inform strategic decision-making. Prepare detailed reports, dashboards, and presentations to communicate findings effectively to stakeholders at all levels. Collaborate with cross-functional teams to align research objectives with business goals and support data-driven initiatives. Ensure accuracy, relevance, and timeliness of research outputs while adhering to established methodologies and ethical standards. Stay current with market developments, emerging technologies, and best practices in data collection and analysis to enhance the quality and impact of deliverables.

Brand management involves overseeing all aspects of a company’s brand, ensuring consistency, relevance, and growth in the market. This role requires strategic thinking to develop and execute brand strategies that align with business objectives while fostering customer loyalty. Key responsibilities include analyzing market trends, managing brand positioning, and collaborating with cross-functional teams to maintain a cohesive brand identity. Candidates must possess strong analytical skills, creativity, and experience in brand marketing or related fields. Proficiency in data-driven decision-making and a deep understanding of consumer behavior are essential, along with exceptional communication abilities to articulate brand vision across stakeholders.

We are currently seeking a skilled professional to spearhead our digital and social media marketing initiatives. The ideal candidate will develop and execute comprehensive strategies to enhance brand visibility, engage target audiences, and drive measurable growth across various digital platforms. Responsibilities include managing social media channels, creating compelling content, analyzing performance metrics, optimizing ad campaigns, and staying abreast of industry trends. Proficiency in digital marketing tools, analytics platforms, and a track record of delivering impactful campaigns are essential. Strong communication and project management skills, along with a creative mindset, are highly desirable.

We are seeking a skilled professional to oversee budget development and resource allocation, ensuring financial resources are utilized efficiently and in alignment with organizational objectives. The ideal candidate will possess strong analytical abilities to monitor expenditures, forecast future financial needs, and identify opportunities for cost optimization. Responsibilities include preparing and presenting detailed financial reports, collaborating with department heads to align resource distribution with strategic priorities, and implementing robust control measures to safeguard fiscal integrity. Proficiency in financial software and advanced Excel skills are required, along with a minimum of five years of experience in budgeting or financial management. Excellent communication and stakeholder management abilities are essential to translate complex financial data into actionable insights for leadership.

Collaborating effectively with stakeholders is essential to ensure alignment, transparency, and successful project outcomes. This role requires proactive engagement with internal and external stakeholders to gather insights, address concerns, and facilitate decision-making processes. Strong communication skills, both written and verbal, are necessary to convey complex information clearly and concisely. Additionally, the ability to negotiate, influence, and build consensus is critical for fostering productive relationships. Experience in stakeholder management, conflict resolution, and strategic alignment is highly valued.

Seeking a candidate with a Bachelor’s degree in Computer Science, Engineering, or a related discipline, complemented by a minimum of five years of experience in software development. Proficiency in programming languages such as Java, Python, or C++ is essential, along with a strong grasp of algorithms and data structures. Familiarity with web development frameworks (e.g., React, Angular) and cloud platforms (e.g., AWS, Azure) is highly advantageous. The ideal applicant must demonstrate exceptional problem-solving abilities, attention to detail, and the capacity to work both independently and collaboratively in a fast-paced environment. Excellent communication skills and a commitment to continuous learning are also required to thrive in this dynamic role.

A bachelor’s degree in Marketing, Business Administration, Communications, or a closely related discipline is required.

A Master’s degree, specifically an MBA or M.Sc., is highly advantageous.

Experienced marketers with a minimum of five to eight years in the field are sought, ideally within manufacturing, fast-moving consumer goods, polymer, or industrial sectors.

Demonstrated success in designing and executing impactful marketing initiatives that drive measurable results.

We are seeking a qualified candidate who meets the following criteria: a bachelor’s degree in a relevant field, a minimum of three years of professional experience, proficiency in Microsoft Office Suite, exceptional analytical and problem-solving abilities, and strong communication skills. The ideal applicant will demonstrate attention to detail, the capacity to work independently, and the ability to meet deadlines in a fast-paced environment. Prior experience in project management or a related role is strongly preferred, along with a proven track record of delivering high-quality results.

The candidate must demonstrate exceptional strategic thinking capabilities and robust analytical skills.

Proven expertise in articulating ideas clearly, negotiating effectively, and delivering compelling presentations to diverse audiences.

Proficiency in digital marketing tools, social media management platforms, and analytics systems is required.

Proven ability to manage projects effectively and lead teams with strong leadership capabilities.

Campaign planning and execution demand a blend of creativity and innovation to achieve impactful results. These elements are essential for crafting unique strategies that resonate with audiences and drive engagement.

Applicants should be under the age of 45 at the time of submission.

Qualified and motivated applicants are encouraged to submit their resumes via email to hodskeyconsultants@gmail.com, with the job title included in the subject line.

Qualifications

BA/BSc/HND , MBA/MSc/MA

Experience Required

5 - 8 years

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