Job Details
Extract value from what we already have through divisional focused commercial activities such as: divisional business optimisation projects, contracts review and negotiation, capital/budget efficiency activities within division, etc.
Innovation – identifying and taking advantage of new business opportunities, e.g., through stimulating new business opportunities, divisional products launched, division product/process innovation, structural changes within division, etc.
Maintain leadership in the ICT/Digital industry by influencing state/local legislations & policies, participating in local level industry think-tanks, building & extending national B-2-B and similar relationships, etc.
Enhance/expand MTN’s role in the larger national and ecosystem through participation as a thought leader, executing local CSR projects, involvement in local industry non-ICT policy & think-tank activities etc.
Divisional people leadership activities: coaching, staff development and motivation through intra staff coaching, employee networks mentorship/support, own division employee engagement projects, faculty roles, inter/intra talent mentorship, etc
Generic activities necessary for positive business outcomes such as: supporting recruitment, thought leadership as internal (interview/disciplinary) panel member, influencing next level leaders (e.g., at BPR) etc.
Develop and execute strategic marketing plan and programs to achieve set targets for profitability, revenue, value and market share, retention churn, etc (short-term and long-term)
Implement market growth strategy in conjunction with Product Development Managers, ES Sales and other stakeholders
Define market needs based on relevant value proposition packages for the Corporate Segment market
Develop strategy for promotional propositions to acquire new customers and stimulate usage amongst existing customers
Identify and analyse new and emerging trends and understand their impact on needs for the future
Develop and execute segment specific promotions to achieve specific market objectives
Define and prioritise customer segment data and customer intelligence requirements.
Identify, analyse and facilitate business growth through alliances and association marketing approaches.
Utilize strategic marketing mix and channel options to deliver marketing offers to target markets (strategic alliances, bundling, augmented product)
Lead and facilitate the discussion and negotiation of strategic issues with the senior leadership team across the organization and provide high-level strategic advice and guidance that relates to the segment.
Customize and differentiate MTN Business product and service offerings in the market
Design customers lifecycle extension plan so as to take advantage of market opportunities
Initiate and interpret research as it concerns the Corporate Segment market
Assess market based segmentation in the segment strategy development process (apply needs based segmentation)
Direct customer insight and market intelligence
Develop detailed understanding of customer segment needs, behavior, attitudes, and buyer values
Support the Shareholder return strategy by developing and implementing the Division’s processes that are aligned to achieving all elements on the business score card. (I.e. Grow Market Share, Grow ICT & Data Revenue, Increase EBITDA margins, Assure Revenue, CAPEX Returns Management and Net Subscriber Additions).
Participate in the review of Business Processes (headcount, process optimisation etc), to drive efficiency gains to ensure at least 5% reduction in Divisional budget year-on-year.
Participate in Contract negotiations to reduce cost and drive MTNN Value Creation Philosophy
Job Condition
Normal MTNN working conditions.
Regional, national and international travel may be required
Experience & Training
Experience and Training Experience:
Minimum of 4 year tertiary qualification / Masters advantageous in Business Admin
Fluent in English and language of country preferable
First degree in Marketing, Business Administration, or any relevant discipline
10 years working experience which includes:
Manager track record of 3 years or more; with at least 3 years in relevant sector/ industry
Worked across diverse cultures and geographies advantageous
Experience in marketing, strategy development and implementation
Training:
Relevant experience in Business Development
Business to Business marketing training
Strategic marketing and competitive analysis
Marketing Management and decision making
Presentation skills
Management development programmes
Minimum qualification
BTech
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