JOB LOCATION: NATIONWIDE
The Retail Development Executives will be responsible for executing Company’s Promotional and Merchandising activities/plans in the most professional and efficient means; within the Area in order to achieve expected product awareness/visibility levels.RESPONSIBILITIES:
The incumbent’s major role involves direct sales of the company’s product to RETAILS and consumers; gathering of Market intelligence, deployment of merchandising material(s) and ensuring effective on-shelf/ in-store Merchandising and Outdoor merchandising.
The incumbent covers the entire Area Operations and territories and is responsible for redistribution of all the company’s brands, across the whole Area.
He is primarily responsible for the redistribution of sticky and slow moving lines as well as execution of approved promotional activity at the level.
The incumbent also conduct in-bar and other consumer focused promotional events. The incumbent is also responsible for monitoring the various electronic and regular outdoor sites across the Area.
The incumbent give monthly activities report to the Area Sales Manager with a copy to the Sales Admin manager which must include monthly SKUs sales; POS deployment, merchandising, sales through redistribution a monitoring report on the stat of Billboard/Out of Home (OOH), and market intelligence information.
The incumbent may also deal directly with distributors and handle direct sales through a relief function.
The incumbent is expected to monitor and control the safety and utilization of company assets including vehicle, POS/TS Merchandising Team.
Qualification and Skill Requirement:
Minimum of HND, B.Sc. in Sales/Marketing or any related discipline.
ALL candidates must be able to drive (small pickups) and will be tested.
Delivery mentality.
Core FMCG sales experience is highly prized especially if it involves hardcore sales to distributors & retailers in the open markets.
Principal Accountabilities
Ensure high level of brand awareness, product penetration and up-to date competition data/details in his assigned area.
Effective spread/width of material deployment.
Proper monitoring of Billboards and company’s assets in his custody.
Effective Redistribution of all the Company’s products.
Reporting line:
The incumbent is based at the Area Office and reports functional to the Sales Operation Manager and administratively to the Area Sales Manager.
Reporting directly to the position are Sales canvassers who are responsible for direct retails/consumer; sales activation of agreed promotional activities, festivals, deployment of POS/Merchandising material, sales support and other sponsored event activities.
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