Details:
Starting Benefit – Own a percentage of Paruto
Work Style – Virtual
Who can apply? Anyone with the relevant competencies stated below
Job Description:
Do you tweet, share, and post to social media in your sleep? Do you know what it takes to grow an online and offline community? We are looking for an amazing cofounder/marketing lead to own the whole marketing funnel of Paruto. You will be a leader on the team responsible for telling the world the Paruto story. You will be expected to be our chief advocate for all of Paruto’s unique features and benefits. Additionally, you will be charged with crafting the strategy around the consistent messaging and marketing of Paruto.
Responsibilities:
Work closely with the Technical Lead for creative design support if and when necessary
Build and manage Paruto’s social media profiles and presence, including Facebook, Twitter, LinkedIn, and additional channels that may be deemed relevant.
Create shareable content appropriate for specific networks to spread both our brand and our content (Technical lead can offer support with designs if necessary)
Monitor and engage in relevant social discussions about Paruto and run regular social promotions and campaigns and track their success (e.g., Twitter chats, LinkedIn discussions, etc.).
Explore new ways to creatively drive consistent, relevant traffic and leads from our social network presence and stay up-to-date with digital marketing trends and potential new channels and strategies to keep us ahead.
Connect with influential media outlets and journalists to place stories about Paruto news and other initiatives.
Extensively use Paruto and point out flaws when discovered, necessary updates to be made, enhancements to be added, etc
Get the buy-in of stakeholders such as local media agencies, journalists, government officials, politicians, organizations, NGOs, citizens etc to localize their stories and news across cities
Develop Paruto’s social media marketing strategy; track the right metrics, and integrate the best tools and practices on those platforms
Overall be strategic, creative and innovative
Requirements:
At the minimum, you should have active Facebook and Twitter accounts. In addition, open a Paruto account at www.paruto.com
Bachelor’s degree or equivalent working experience.
Past experience producing content for the web specifically, as well as channel-specific knowledge (blog, Instagram, Facebook, Twitter, etc.).
Past experience building audiences either online or offline.
A dual-minded approach: You’re highly creative and an excellent writer but can also be process-driven, think scale, and rely on data to make decisions.
Past experience in digital marketing, product marketing, and/or product management.
Prefer working in a collaborative, cross-team capacity. This role requires you to work constantly and interact with other teammates.
Skilled in creating, editing, and promoting written and visual content.
Proficiency with Adobe Creative Suite (particularly Photoshop, illustrator and InDesign) an advantage.
Digital marketing certifications an advantage.
Core Competencies:
Very self-motivated, versatile and a self-starter
Excellent communications skills and client-centric
Results-oriented, a go-getter and an avid learner
Sound team and people skills
Ability to work under pressure
Constructive-problem solving skills
Apply via Google form – ORSend a mail with the heading “Marketing Lead/Cofounder” to jobs@paruto.comShowcase how you meet these criteria in a motivation letter and be sure to highlight the relevant skills you possess in your CV. Remember others would be competing for this opening so try to standout but watch out so you don’t state what you’re not.Hints: We would be looking out for passion and the relevant skillset in your motivation letter, CV and LinkedIn profile.Please Note: No salary is attached to this opening for nowSample Email Format:Dear Sir/Ma,Please find attached my CV and motivation/cover letter for the position of Marketing Lead/Cofounder.For your quick perusal, here are my social media accounts:LinkedIn – www.linkedin.com/in/……Facebook – www.faebook.com/…..Twitter – www.twitter.com/…….Paruto – www.paruto.com/…….Others (optional) – www.anyrelevantlink.com (links to articles, write-ups, blog posts etc)I look forward to hearing from you.Yours sincerely,
Apply via :
jobs@paruto.comS
docs.google.com
