Role Overview
The Growth Manager will be responsible for driving customer acquisition, engagement, and retention across Acumen Digital and its products. This role requires deep expertise in the lending and fintech space, with a proven ability to design and implement strategies that generate sustainable growth while addressing the unique challenges of the African market.
Key Responsibilities
Growth strategy development
Customer acquisition
Customer retention and engagement
Partnerships and ecosystem development
Data analytics and reporting
Market research and trend analysis
Experimentation and optimization
Qualifications
Education:
Bachelor’s degree in Business Administration, Marketing, Economics, or a related field.
MBA or advanced certifications in growth marketing, product management, or fintech are a plus.
Experience
5+ years of experience in growth, marketing, or business development roles within the fintech or lending space.
Proven track record of driving growth in a digital-first environment, with specific experience in African markets.
Hands-on experience with lending platforms, financial products, or payment solutions.
Skills
Strategic thinking
Data proficiency
Performance marketing expertise
Partnership building
Technical knowledge
Agility
Key Performance Indicators (KPIs)
Customer Acquisition Cost (CAC) and Lifetime Value (LTV).
Monthly Active Users (MAU) growth across Karla and Tendar.
Conversion rates from leads to customers.
Retention and churn rates.
Revenue growth from lending and payment solutions.
Interested and qualified candidates should send their CVs to careers@acumen.com.ng
Apply via :
careers@acumen.com.ng
