General Manager, Media Sales and Marketing

Job Description

As a result of a distinctively and disruptive new digital advertising business model our company intends to launch soon, we are now in need of a self-driven, proven and experienced media seller / planner to join our team of high performance executives to execute and monetize it profitably.

Job Summary

Conceptualize, design, mobilize and execute strategies to attract and retain advertisers to this new and innovative digital advertising channel;
Ensure that advertisers on this platform achieve agreed targets more than they would have on any other similar platform;
Oversee the overall advertising activities of our company; to plan, execute and monitor advertising campaigns;
Create and manage exciting content portals to further drive advert revenues;
Plan and execute the affiliate marketing programmes of the company;
Conceptualize, execute and manage the company’s advertising programmes;
Initiate market research studies and analyze their findings;
Work with the traditional sales team to craft contextual and effective marketing and communications programmes for the company;

Requirements Our ideal candidate must be endowed with a great attitude and will come with the following demonstrable skills and competencies:

Proven pedigree and experience in digital / traditional media sales, planning and marketing to advertisers and / or their agencies;
At least 10 years’ industry experience obtained from first class institutions and with established industry value-chain relationships;
Entrepreneurial drive and passion that will be demonstrated through sales effectiveness;
First class communication skills: able to operate professionally and effectively at all levels;
In-depth understanding of advertising artwork, editing and copywriting;
Ability to Recruit, train and lead professional teams to meet company’s set goals;
Must have a Bachelor’s Degree with a minimum of 2nd Class honours (Upper division) in marketing, business administration or any related course of study from a first class Nigerian or international institution. Possession of a Master’s degree and relevant professional certification in digital marketing and strategy will be an added advantage.

Apply via :

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