Job Description
This role covers quantitative and qualitative research, business analysis and strategic planning and implementation, and leveraging of advanced analytics that feed into the development and execution of strategies that drive the ECommerce business.
Business Analysis:
Data Gathering and Analysis – Conducting market and industry research among others
Business Documentation – Write emails, proposals, prepare meeting notes, document simple business processes and plans
Business Analysis – Using various frameworks learnt at the training to analyse opportunities and make business cases
Product/concept conceptualisation and development
Conducting feasibility studies and writing business plans. Building simple financial models for both cases
Analyzing macro, socio – economic, regulatory, political and environmental factors that affect business decisions – in companies
Working professionally in teams to: plan, execute, effectively communicate and evaluate tasks and projects for the companies.
Engaging external stakeholders professionally
Thinking critically, analytical and strategically to solve business problems and create/value perpetually
Providing and implementing the corporate strategy recommendations of the company – across marketing, operations and financial management
Manage the regular market and industry evaluation process of the company –conducting constant research as directed for: customer analysis, competitive landscape analysis, trends and risk assessments
Ecommerce:
Collaborate with internal stakeholders to prioritize the launch of products on ecommerce channel partner and marketplace websites.
Analyze opportunities for sales and profitability growth through enhanced content, inventory levels, product mix, pricing, availability and fulfilment.
Develop and execute strategic advertising programs through partner websites to maximize contribution revenue.
Evaluate and recommend new ecommerce partners both domestically and abroad.
Analyze the product mix of users clicking through to purchase through ecommerce channel partners.
Prioritize products to become ecommerce based on market demand, user behavior and traffic flow to maximize ecommerce sales.
Quantify the revenue passed through to distribution partners and create ongoing methods to communicate that value to internal and external stakeholders.
Leverage ecommerce data to drive the sale of incremental products through distribution partners.
Digital Business Intelligence:
Utilize data from multiple sources to provide recommendations that improve marketing ROI, website usability and customer lifecycle management.
Collaborate with IT business partners to create world class attribution models for sales cycles exceeding 12 months.
Ensure data integrity in all analytics and digital reporting modules.
Create digital dashboards that easily communicate insights from complex data sets to key cross-functional stakeholders.
Required Experience, Skills and Qualifications Skills:
High-level communication skills
Understanding of various facets of eCommerce and understanding of different ‘Business Model’ options in industry is required
Some understanding of Precision Marketing, Social, User Generated Content, Search is required
Data visualization skills are a must
Demonstrated ability to understand, interpret and apply analytics/disparate data sources to solve business issues is required
The ability to self-motivate and motivate a team
Experience working to and exceeding targets
Be business and market savvy
Be able to think logically and clearly, and exhibit strong problem solving abilities
Exhibit superior written and verbal communication
Demonstrate intermediate project management abilities
Demonstrate ability to set individual work plans and manage time and work with limited supervision to meet deadlines
Collaborate with senior management, working with them to effectively execute strategies and projects
IT competency
Qualifications/Requirements:
The ideal candidate will hold a minimum of a Degree in Business, Marketing, Business Development, Economics, Finance, or related field with 2-4 years’ experience in Market Research/ Analytics, digital analytics, business intelligence or consulting environment.
Experience and /or knowledge of the agricultural sector are an added advantage.
Employment Terms The salary is competitive and commensurate with qualifications and experience.
Interested and qualified candidates should send their CV’s and a supporting letter in Pdf format, describing what the core functions of a Senior eCommerce Analyst are and what makes you suitable for the role to: hr@enzokrypton.com Application Process
During the recruitment process, we would require your cooperation in undergoing several assessments all aimed at ensuring a best fit between candidates and the organization.
Successful assessment results will culminate in an interview with the organization. The face-to-face interview with the representative of the organization will take place in Lagos, Nigeria. Please note a meeting with one of our Representatives (EK Recruitments) may be required prior to this.
After you have undergone all the steps in the selection process, we will advise you of the organization’s decision as soon as possible. Should you be the preferred final candidate, our client will likely extend a verbal offer to you.
Note: We will revert to you as soon as possible when we have reviewed your application.
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