Digital Marketing Specialist

Job Description

As the E-commerce Manager, you play a pivotal role in steering the success of our online retail operation.
Your tech-savvy mindset and robust IT skills will be the driving force behind implementing a seamless e-commerce strategy, ensuring optimal customer engagement, and propelling sales growth.

Duties and Responsibilities

Develop and execute a comprehensive e-commerce strategy to boost sales, elevate conversion rates, and enhance customer engagement.
Manage day-to-day operations of the online retail store, including product listings, pricing, inventory management, and order fulfillment.
Conduct in-depth market research and analysis to identify emerging trends, competitive landscapes, and customer preferences, shaping strategic decision-making.
Collaborate with cross-functional teams (marketing, sales, and IT) to ensure alignment and successful execution of e-commerce initiatives.
Implement best practices for website design, user experience, and SEO optimization to drive traffic and improve online store visibility.
Managing digital advertising including Google Analytics, adwords, retargeting, Facebook, Instagram, YouTube, and other media partners.
Monitor key performance indicators (KPIs) and metrics, providing regular reporting and analysis to stakeholders.
Stay informed about industry developments, technology advancements, and regulatory changes affecting e-commerce, proposing innovative solutions to stay ahead.
Manage relationships with third-party vendors, service providers, and e-commerce platforms, optimizing performance and ensuring seamless integration.

Requirements

Bachelor’s Degree in Business Administration, Marketing, or related field. Master’s degree is a plus.
Minimum of 6 years of e-commerce management experience, preferably in retail or consumer goods.
Proven track record of driving sales growth and achieving revenue targets in an online retail environment.
Strong understanding of e-commerce platforms, technologies, and best practices, including website management, digital marketing, and analytics tools.
Excellent analytical skills with the ability to interpret data, identify trends, and make data-driven decisions.
Exceptional communication, leadership, and interpersonal skills, fostering effective collaboration with cross-functional teams.
Detail-oriented with a focus on delivering high-quality results in a fast-paced, deadline-driven environment.
Passion for innovation, continuous learning, and staying abreast of industry trends and developments

Interested and qualified candidates should forward their CV to: howiecao@aol.com using the position as subject of email.

Apply via :

howiecao@aol.com