Why You’ll Love This Role :
As the Nigeria Country Manager, you will be Nexford’s most senior team member based in Nigeria and heading the organization’s growth and all local operations. You will have ownership of building and executing the next phase in Nexford’s local growth strategy, including partnerships with a range of local channel partners, employers and strategic partners. Nigeria is a priority market for Nexford, and you will lead us through some unique challenges and opportunities on your growth journey into 2025 and beyond.
You will report into the Chief Operating Officer, as part of the Global Country Leadership Team.
Key Responsibilities :
As Country Manager your role will revolve around six key areas:
Revenue/Enrollment Growth:
You have significant experience in growing customer bases and brands in Nigeria. We primarily expect this to fall into two categories:
Identifying and executing local growth initiatives to support our existing B2C marketing plans, leveraging our central/global marketing team and leadership team to scale enrollments and revenue using efficient and novel channels
Ideate, sign, develop and drive local partnerships to increase B2B and B2B2C revenue.
Brand:
Act as a brand custodian in Nigeria, building and protecting brand credibility while increasing brand awareness. This will be done in collaboration with marketing and partnership teams. You will be in charge of building strategic and impactful local partnerships. Contribute to the successful implementation of company-wide programs, initiatives, and projects by providing logistical and administrative support.
Learner Success:
Understand the voice of customers and work with product and academic teams across the world to ensure our learning experience continuously improves based on learner needs while also leading local initiatives that drive learner retention, community building, and satisfaction.
Admin & Management:
Some team members will report directly to you while others will have a dotted reporting line. You will be responsible for managing local finance and admin-related operations, in addition to setting up physical community spaces in partnership with local organizations. Identify opportunities for improving administrative processes and systems, suggesting new approaches to increase efficiency and effectiveness across the team.
Communication Management:
Serve as a point of contact for internal and external stakeholders, ensuring clear and timely communication through emails, calls, and meeting coordination.
Networking and Influencing:
As Nexford’s figurehead in the Nigeria market, we expect your role to involve public speaking and representations on behalf of Nexford, as well as an ability to cultivate new and positive relationships in the business, startup and future of work communities.
Skills and Qualifications :
A Bachelor’s degree is required, an advanced degree is preferred
Significant (7+ years) and evidenced experience leading the ideation and execution of B2C growth strategies in Nigeria and West Africa – demonstrating outstanding results. You likely have CMO/CRO or General Management experience at high-growth companies, or have led local sales and marketing teams at global brands
3+ years of prior work experience with partnership development, employer relations, and sales
Experience using B2B marketing tools and CRMs (such as Hubspot) to facilitate effective management reporting
Applicant brings with them well-established networks and industry contacts to deliver on our ambitious B2B sales targets.
Experience in approaching, and communicating with senior-level executives across diverse organizations
Good familiarity with corporate decision-making processes including budget processes, appropriation, protocols, and communications
Experience with the development and execution of partnership agreements
Proficient in Microsoft Office Suite(Word, Excel, Outlook, Powerpoint
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