Job Description
Promote and protect the company’s image on a co-ordinated and consistent manner.
Implement the company’s Social Media and media outlet marketing (e.g. facebook, twitter, newspapers, radio stations, T.V etc.).Administration includes content strategy, develop brand awareness, generate inbound traffic and cultivate leads and sales.
Develop and maintain comprehensive social media strategies that define how social media marketing techniques will be applied to increase visibility and traffic across all company products.
Create and manage effective communication channels and connect with the Media to promote the image, products and services of the company.
Develops and implements strategic plans to facilitate the achievement of each business unit’s vision.
Carries out research, development and implementation of communication strategy, standards and practices organisational-wide that elicit, as well as promote the culture of the organisation.
Analyzes stakeholder research findings as part of developing a compelling vision for the corporate communications department.
Represent the company anything media related, Manages relations and builds relationships with key industry media
Create and manage a data base of customers and clients in collaboration with customer service to use for dissemination of information. E.g. news letter, discounts e.t.c.
Creates content, Coordinates content creators and has responsibility for quality control of all content being published on social media platform. This involves coordination with managers of other functions.
Responsible for making sure that all posts put out are part of strategic priorities aligned with the brand and on message
Coordinates and manages audio and video uploads.
Gather and disseminate information timely
Source and create new content as well as managing content from other departments to ensure consistent messaging/ quality control and coherent customer journey
Respond to customer enquiries and complaints received via social media. Escalate any questions or issues to the heads of department, to Management of any potential PR issues arising on social media which might impact Mikado’s reputation.
Proactively cultivates relationships with internal and external stakeholder’s organisation that will promote the work and reputation of the organization.
Gaining a clear understanding of customers businesses and requirements.
Creation of visual contents e.g. Use of graphics, that is compelling and gets the point across
Update and maintain Mikado’s website.
Create strategy and help secure social media cause marketing and influencer partnerships.
Explore and identify ways to integrate social media into business strategies and marketing campaigns for clients
Liaise with any agency as agreed by management to work on any product or brand
Develop activities for awareness to help promote the company’s products, image and brands.
Requirements
Minimum of a University degree or its equivalent in any discipline from a reorganized university.
3-5 years of experience in Corporate Communication position.
Applicants should send their Resume to: recruitment@mikadong.com
Apply via :
recruitment@mikadong.com
