Department: Custom ProgrammesBusiness Unit: Pan-Atlantic University/Lagos Business SchoolReports To:Director, Custom ProgrammesDirectly Supervises: NILPosition Type: Regular/Permanent/Full TimePurpose of Position: To create and initiate innovative ways of marketing customized programmes and also develop and manage clients’ relationship for business sustainability. ESSENTIAL DUTIES/KEY JOB ROLES AND RESPONSIBILITIES include but not limited to the following:
Initiate meetings and develop proposals to grow programme sales.
Manage relationship with clients and promptly provide feedback on programmes from the client site to relevant units to improve market drive.
Act as the content expert and maintain relevant training documents and training materials for all levels of programmes
Responsible for the sale of programmes within the assigned portfolio deploying best practice to achieve sales target
Maintain and update customer reference database to facilitate marketing activities
Act as a liaison between Faculty and Client in programme design and meeting of clients programme needs
Review and advice on improvement initiatives for effective meeting of targets
Provide advice on branding of product brochures, flyers and other marketing communications materials
Follow-up on payment of fees by participants in accordance with the SOP. Drive collections and adherence to credit policy with respect to programmes under your care
Support the marketing of other Executive Programmes
Collaborate with colleagues to ensure successful completion and graduation of participants in Executive Education.
Any other specific or adhoc duty to be assigned by Line Manager from time to time.
KEY PERFORMANCE INDICATORS
Achieving agreed target revenues.
Achieving agreed target number of participants for different seminars/conferences
Number of new industries/companies engaged
Achievement of agreed participant ratings per programme
Feedback from customers- both internal and external
SKILLS REQUIREMENTS
Proposal Writing skills
Selling skills
Relationship Management skills
Negotiating skills
Good interpersonal skills
Stakeholder Management skills
Excellent oral and written communication skills
Influencing and presentation skills
Experience with electronic and social media marketing
Knowledge of market segmentation and branding
Customers services skills
Expert knowledge of MS office and CRM
QUALIFICATIONS Good first degree from a reputable institution. A Master’s degree would be an added advantage.EXPERIENCEAt least 8 years in Service Marketing industryExperience gained in Sales, Accounts Management and Business development, Consulting or Project Management will be an advantage.SALARY GRADEManager
Interested candidates should forward their CVs to: careers@lbs.edu.ng Only short-listed candidates shall be contacted. LBS offers equal employment opportunity to all applicants.
Apply via :
careers@lbs.edu.ng
