Business/Growth Strategist

Job Overview:

We are seeking a dynamic and results-oriented Business/Growth Strategist to join our team. As a Growth Strategist at Wildfire Business Solution LTD, you’ll identify, plan, and execute strategies to drive sustainable growth. You will work closely with cross-functional teams, including Marketing, Sales, Product, and Customer Success, to uncover insights, develop data-driven strategies, and deploy creative campaigns to optimize our reach and engagement.

Responsibilities:

Strategic Planning and Execution

Develop and implement comprehensive business strategies that align with the company’s goals and mission.
Conduct market research to identify new business opportunities, emerging market trends, and consumer needs.
Analyze current business performance and market conditions to forecast growth potential and refine strategies accordingly.
Collaborate with cross-functional teams (sales, marketing, finance, and operations) to drive cohesive strategic initiatives.

Growth Optimization

Identify and prioritize growth levers to accelerate revenue, customer acquisition, retention, and market share.
Establish key performance indicators (KPIs) and metrics to measure and track the success of growth initiatives.
Test, measure, and optimize various growth channels (digital, partnerships, product development) to achieve short- and long-term growth targets.
Conduct competitive analysis to determine market positioning, opportunities for differentiation, and strategic advantage.

Data-Driven Decision Making

Collect, analyze, and interpret data to gain insights into customer behavior, market dynamics, and competitive landscape.
Utilize data analytics tools to develop actionable insights and recommendations.
Create regular reports and dashboards to communicate performance results to executive leadership.
Conduct financial modeling to predict business growth scenarios, assess ROI on initiatives, and determine budget allocation.
Project Management and Collaboration
Oversee and manage the execution of growth projects, ensuring timely and effective delivery.
Work closely with the product and development teams to identify potential improvements or innovations in the product/service line.
Lead cross-departmental teams in the execution of strategic initiatives, ensuring clear communication and accountability.
Identify and foster strategic partnerships that align with the company’s vision and offer mutual growth potential.

Brand and Customer Development

Enhance brand positioning and reputation by defining target audiences and creating strategies that resonate with customer needs.
Develop initiatives that drive customer acquisition, engagement, and loyalty to maximize lifetime value.
Stay up-to-date with industry trends and competitor activities to continuously innovate and evolve strategies.

Requirements:

Bachelor’s degree in Marketing, Business, Economics, or a related field.
Proven experience in a similar growth strategy role, ideally in a high-growth startup or digital-first company.
Strong understanding of marketing principles, sales funnels, and customer journey mapping.
Proficiency in analytics and data visualization tools (e.g., Google Analytics, Excel, Looker, Tableau).
Experience with A/B testing, user segmentation, and experimentation techniques.
Ability to develop creative and strategic solutions to complex business challenges.
Excellent communication skills and ability to collaborate with cross-functional teams.
Strong project management skills with attention to detail and ability to meet deadlines.

Please submit your resume, a cover letter detailing your relevant experience in using data and creativity to drive growth! and any relevant portfolio work to hr@wildfire.ng

Apply via :

hr@wildfire.ng