Brand Executive

Aug 10, 2018

Responsibilities

Supervise, manage and get merchandisers to achieve set goals.
Analyze how brands are positioned in the market and crystallize with targeted consumers insights
Translate brand strategies into brand plans, brand positioning and go-to-market strategies
Establish performance specifications, cost and price parameters, market applications and sales estimates
Measure and report performance of all marketing campaigns, and assess against goals (ROI and KPIs)
Assist and see to the successful delivery of any project.
Monitor market trends, research consumer markets and competitors’ activities to identify opportunities and key issues.
Oversee marketing and advertising activities to ensure consistency with product line strategy.
Monitor product distribution and consumer reactions
Brainstorm on new and innovative marketing and growth strategies
Analytical skills to forecast and identify trends and challenges and be proactive about them
Align the company around the brand’s direction, choices and tactics.

Requirements

At least 2 years experience in same or similar position (Preferably as a Brand Executive in a Marketing agency)
Excellent written and verbal communication skills
Strong research and analytical skills
Ability to think creatively and innovatively
Budget-management skills and proficiency
Professional judgment and discretion that comes from years of experience in the field

Apply via :

Applicants should send a copy of their CV’s in PDF format to: outsourcing@firstkatalystmarketing.com using the job title as the subject of the mail.

https://www.myjobmag.com/job/100609/brand-executive-first-katalyst-marketing