Job Description
The Assistant Conferences & Events Manager must be an enthusiastic marketer with exceptional leadership and communication skills and a strong understanding of events and conference marketing operations and strategy.
The primary focus of this position will be to lead all operational and marketing aspects of Businessday Conferences & Events.
You will also manage the strategy and execution of special events and conferences that take place throughout the year.
Key Responsibilities & Accountabilities
Responsible for sales/marketing of sponsorship for all conferences
Responsible for all event and conferences operations throughout the year
Responsible for planning and managing the programs so that they are fully integrated across marketing vehicles.
Managing, planning and implementing targeted and effective cross- channel marketing campaigns, with the goal of securing maximum delegate revenue
Working cross functionally, the Assistant conference manager will define( manage and assist with the execution on the program goals, messages, audience generation/email campaigns, speaker plan, collateral, event website and registration, and event logistics.
Responsible for mentoring and managing event teams
Provide the Conferences Manager with a clear marketing plan for each event.
Liaise with the Conferences Manager to identify and arrange cross promotion opportunities at events. This should be done for every event at least 2 weeks prior to the conference date.
Manage and monitor the creation and scheduling of conference emails to the internal conference data lists, as per marketing schedule and conference targets.
Manage and monitor the Conference Marketing Executive to ensure events are promoted via relevant social media platforms, including (but not restricted to): Facebook, Linkedln and Twitter.
Desired Skills and Experience
Bachelor’s degree is required: Marketing/Business degree preferred
3-5 years of marketing experience: Events/conferences marketing background preferred
Minimum of 2 years management experience
Proven experience and track record of successful marketing campaigns and delivering world class conferences
Strong understanding of event/conferences strategy, operations, and marketing
Ability to create program goals, messaging, communication and overall event plans with minimal direction
Superior communication and people skills with the ability to work across all levels in an organization and with external event agencies.
Exceptional leadership skills with a proven track record managing teams to deliver effective, integrated event programs and results
High energy, outgoing, “can do” personality. Ability to thrive in a changing environment
Vast knowledge of a wide range of marketing techniques and concepts
go to method of application »
Interested and qualified candidates should submit their resume/CV to: adeola.obisesan@businessdayonline.com or hro@businessdayonline.com Note:
Apply via :
adeola.obisesan@businessdayonline.com
