Job Specification:
Responsibility of Marketing Execution by implementing Marketing Strategies, Processes & Procedures Execution, Goals/Targets Delivery, Process Controls, Cross-Functional Support and Coordination, etc.
Requires less supervision.
Includes coordination & managerial roles internally, along with external agency & vendor handling.
Executing the Marketing Plans for assigned brands
Breaking down the Initiatives into actionable & detailed activity schedules and calendars followed by proper implementation and control.
Responsible for market activation programs, consumer promotions and trade interventions initiated by Marketing
Liaise & Coordinate with internal & external partners to deliver successful marketing initiatives across platforms & geographies.
Execute Digital & Social Media initiatives with help of digital partners
Generate various marketing reports (Nielsen/Media/Sales…) at regular intervals.
Any other job which may be assigned by the management from time to time.
Experience
5 years FMCG/ Consumer Services industry experience in the Marketing function, with demonstrable successes in the various areas of Product & Brand Management.
Good experience of implementing ATL, BTL & Market Research
Degree from University/Business School/Institute of repute. MBA will be added advantage
Relevant Functional Skills & Expertise.
Problem Solving.
Interpersonal Skills and Man Management.
Process & Procedure Implementation Skills.
Good Communication & Presentation Skills.
Team Spirit.
Computer literacy and IT Skills.
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