Nov 10, 2018
Job Description
The company is seeking a qualified candidate based in Lagos to lead and coordinate marketing activities, position our brand locally and internationally, and drive our growth as a leading healthy snack company in Nigeria and beyond.
Job Summary
The Senior Marketing Associate is responsible for developing and executing marketing related duties. The duties include: creating and defining marketing programs, planning and budgeting, end to end execution of marketing campaigns with external staff, tracking and measuring, and overall brand communication and representation.
Duties/Responsibilities Marketing:
Co-develop and execute company’s brand message and strategy.
Craft media messaging across different platforms to increase company’s awareness.
Develop advertising as well as PR and experiential campaigns.
Develop strategic brand and event partnerships that helps in elevating the Uber brand and awareness.
Oversee development of advertising, public relations and all marketing communications to meet product objectives.
Conduct marketing activities and optimize as needed.
Identify media outlets for press releases and promotions.
Enforce brand marketing guidelines in trademarks, logos, and publications.
Participate in cross-functional teams to execute product development plan.
Create advertisements, websites, and direct mail.
Administration and Reporting:
Develop and track marketing budgets, activities and results.
Manage all administrative tasks associated with marketing, customer engagement, and PR.
Act as the central point of contact and ensure that stakeholders are adequately informed of marketing initiatives both internally and externally.
Use data-driven decision making to track and improve the performance of marketing and promotion efforts.
Partnerships:
Seek opportunities with different stakeholders to drive company’s growth and position as the premier health snack company
Attend trade shows and other events that drive company’s publicity
Educational Qualification, Experience and Requirements
3-5 years prior experience in a similar role with a marketing agency or company
Minimum of B.Sc. /B. A in Marketing or any related course
Excellent written and verbal communication skills
Ability to effectively organize allocated work activities, work to tight deadlines and coordinate in the effective organization of task and events.
Passion for branding and brand promotion/development
Proven in-depth knowledge and understanding of marketing and advertising ecosystem
Skilled in the practice of data analysis to draw both quantitative and qualitative conclusions
Proven methodical approach
Interested in building a marketing career with a medium scale business
Fast-paced, independent thinker
Ability to spot and forecast trends
Ability to analyze consumer demographics, preferences, needs, and buying habits
Apply via :
Applicants should send their CV and Cover Letter, preferably with examples of executed work to: info@reelfruit.com Note: Shortlisted candidates will be contacted via email.
https://www.myjobmag.com/job/109472/assistant-brand-manager-reelfruit