Not specified
Details:OVERALL JOB SCOPE:
Oversee the company’s online sales and presence
Responsible for conveying a consistent brand image that attracts customers by encouraging sales on the Web
Oversee the e-commerce team activities in managing the online transaction system and the outlook of the website
Stay abreast of changes in the online marketing environment to best serve the objectives of the organization and adjusts plans accordingly.
Responsible for overseeing other aspects of the website such as the advertising and content components
KEY RESPONSIBILITIES: Content Management:
Oversee all content creation activities for the Ecommerce website.
Work closely with the marketing team to devise a web content strategy that aligns with the company’s wider goals.
Create a content marketing calendar to ensure regular content on the website throughout the year.
Write entertaining and informative search engine optimised copy.
Keep up to date with industry best practice and monitoring content activities of competitor websites.
Oversee developing the product description
Repurpose content for different mediums including social media and video.
Create entertaining and informative video content for the website.
Work alongside the social media manager (outsourced) to create content for the different social media channels.
Marketing:
Develop and implement the strategic online marketing plan/programs to increase sales
Devise strategies to drive online traffic to the company website.
Track conversion rates and make improvements to the website.
Utilize a range of techniques including paid search, SEO and PPC for directing traffic to the site.
Evaluating customer research, market conditions and competitor data.rnrnrn3. Site Development/ Maintenance:
Work with website designers/ developers to continuously improve the School Kits’ ecommerce site.
Oversee the updating of all sections of the website including homepage and all other categories.
Check site content and systems regularly to ensure that they are working properly, prices and product information are updated, new products added and non-available products are removed
Improve the usability, design, content and conversion on the ecommerce site.
SKILLS
Minimum of 3 Years of experience as an Ecommerce Manager
Organized, analytical person with strong technical skills.
Able to multitask effectively and be able to problem-solve when needed.
Able to successfully manage a team of people and delegate tasks based on skills.
Must be creative, pragmatic and eager to learn.
Effective communication skills
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Apply via :
Applicants should send CVS to humanresources@schoolkitsng.com
https://www.myjobmag.com/readjob/60371/jobs/latest-job-vacancies-at-school-kits-limited