Job Description:Strategic Planning and ImplementationDevelop strategies, policies and standard operating procedures and make regular updates to reflect changes in corporate communications and public relations activitiesSupport Management in the development of the Foundation’s strategy by providing strategic insights on corporate communications and public relations managementMedia and Public Relations
Prepare and execute the annual public relations plans and budgets
Develop, implement and monitor public and government relation strategies for the Foundation to maintain a good brand image
Coordinate the development and implementation of effective media/public relations and crisis management policies and processes
Coordinate the production of corporate gift & promotional items, such as diaries, calendars, etc.
Internal Communications
Manage that internal communications (e.g. Newsletters, Road Show, and Bulletin) to ensure they meet the required brand image and standard
Oversee the design and production of marketing collateral and promotional programmes e.g. adverts, online campaigns, corporate websites
Manage to ensure that all internal communications activities are properly integrated with the external communications, public relations priorities and strategies
Reputation Management
Establish and maintain relationships with key internal and external stakeholders including media, public relations, branding agencies to grow the reputation of the Foundation
Liaise with relevant stakeholders to develop a unique brand identity/ image that would create a lasting impression amongst employees, and the general public
Oversee all corporate social responsibility initiatives and activities
Minimum Qualification:
First degree in any discipline is required
Membership of relevant professional body is desirable
Knowledge & Skills:
Brand strategy & planning
Communication Skills (Written and Verbal)
Corporate identity management
Crisis management
Digital Marketing
Media and public relations
Reputation management
Events management
Leadership
Creativity & innovation
Relationship management
Negotiation and persuasion
Sound work ethics
Teamwork
Social causes / foundation work experience and networks with clear and demonstrable advantage will be preferred
Experience:Minimum of 10 years’ experience in Branding/Corporate Communications
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