Responsibilities
Manage the channels on the platform, ensuring all their individuals requirements are met according to the appropriate schedule.
Development of content marketing strategy and plan of execution
Management of agencies to support paid marketing and content delivery
Collaborate with strategy partners and marketing execution team
Lead cross-functional teams to successfully launch campaigns
Manage program timelines to hit tight deadlines and budgets
Manage relationships with key content providers (internal and external 3rd party providers)
Accountable for tracking patterns and trends in the industry, including summarizing quarterly public earnings reports and subscriber and revenue forecasts. Serve as the division expert in the television distribution business by utilizing the foregoing information to recommend strategic initiatives.
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