Details:
Objectives
As Social Media Associate, your responsibility is to build engagement and brand equity with current as well as new followers on social media platforms and generate revenue.
Responsibilities
Growing Jumia’s organic social media reach and online audience engagement in NigeriaImplementing and translating the marketing and PR strategies to social media
Creating and contributing to social media strategy and content development plans
Conceptualizing, brainstorming and creating engaging, informative, relevant and viral-worthy content across Jumia social media handles and blogs.
Contributing to content and script development for social media videos and product reviews.Posting to Jumia social media channels including but not limited to twitter, LinkedIn, Instagram, blog.
Interacting with online Jumia community real time including creating and appearing in live videos
Generating and responding to online conversations and email enquiries on behalf of Jumia.Monitoring Jumia social media mentions and recommending strategic and timely responses as needed
Building a monthly social media engagement report for all our social media handles.
Other tasks may include assisting the content development team with writing, brainstorming, creating and implementing the content and engagement roadmap for all services and countries
Qualification & Experience
BSc Communications/Journalism/Marketing or any other social science degree
Minimum of 2 years’ experience working in a fast-paced corporate environment preferably in a similar role
Copy-writing experience a plus
Good knowledge of the Online Marketplace and the Ecommerce Industry
Passion for social media and ability to research and keep up with evolutions
Apply via :
africainternetgroup.peoplehr.net
