Job Description
Manage social media marketing campaigns and day-to-day activities including:
Develop relevant content topics to reach the company’s target customers.
Create, curate, and manage all published content (images, video and written).
Monitor, listen and respond to users in a “Social” way while cultivating leads and sales.
Conduct online advocacy and open a stream for cross-promotions.
Develop and expand community and/or influencer outreach efforts.
Oversee design (ie: Facebook Timeline cover, profile pic, thumbnails, ads, landing pages, Twitter profile, Blog, etc.).
Design, create and manage promotions and Social ad campaigns.
Manage efforts in building online reviews and reputation. Monitor online reviews and respond to each review.
Analyze key metrics and tweak strategy as needed.
Compile reports for management showing results (ROI).
Set up and optimize company pages within each platform to increase the visibility of company’s social content.
Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions
Qualifications/Requirements
Minimum of 3years working experience in a similar role or as a digital media specialist
Excellent writing, editing (photo/video/text), presentation and communication skills
Displays in-depth knowledge and understanding of social media platforms, their respective participants (Facebook, Twitter, Instagram, YouTube, Pinterest etc.) and how each platform can be deployed in different scenarios.
Enjoys a working knowledge of the blogging ecosystem relevant to the company’s field.
Displays ability to effectively communicate information and ideas in written and video format.
Exceeds at building and maintaining sales relationships, online and off.
Practices superior time management.
Is a team player with the confidence to take the lead and guide other employees when necessary. (ie: content development, creation and editing of content, and online reputation management).
Makes evident good technical understanding and can pick up new tools quickly.
Possesses functional knowledge and/or personal experience with WordPress.
Demonstrates winning Social Customer Service techniques such as empathy, patience, advocacy and conflict resolution.
Possesses great ability to identify potential negative or crisis situation and apply conflict resolution principles to mitigate issues.
Adequate knowledge of web design, web development, CRO and SEO
Positive attitude, detail and customer oriented with good multitasking and organisational ability
Fluency in English
BS in Communications, Marketing, Business, New Media or Public Relations
Applicants should send their CV’s to: admin@culminateconsulting.com with the relevant position applied for as the subject of the mail.
Apply via :
admin@culminateconsulting.com
