Job Description
Strategize the pricing, promotion, distribution of products from low end to high end within a brand category.
Ensure maximum market penetration by having the timely product launching, distribution and dealerships across the state.
Coordinate with other brands to ensure that inter-brand competition or market cannibalization is minimized or prevented.
Research and arrange contractual dealership deals with the most number of suitable distribution outlets.
Maintain good business relationships with dealers, distributors, wholesalers and retailers.
Provide the necessary after sales support to distribution outlets.
Coordinate with IT or 3rd party web developers to ensure high page ranking for products pages in for the brands online presence.
Conduct weekly marketing performance reporting.
Brand Manager Skills and Specifications
Must have the keen sense to identify marketing opportunities and the courage to take advantage of such opportunities
Must have persuasive, diplomatic, social and interpersonal skills to win market dealers and client support
Excellent verbal and written communication skills
Excellent management, organizational and people management skills.
Candidates must have minimum of 5 years experience in an FMCG Organization.
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