Business Development Manager

Requisition ID: WD95944 Job Purpose

Provide data analysis and insight support to the business towards achieving set objectives.
Compile, process, analyze and provide insight on all sales and marketing data.
Collate and process daily/weekly /monthly primary/secondary sales
Provide information on daily sales, Partners payment situation (daily tracker) to Sales team and channel analysis ( channel distribution etc)
Incentives and ROI analysis on sales and marketing promotions
Interpret data, analyze results using statistical techniques and provide ongoing reports.
Develop and implement data collection systems and other strategies that optimize statistical efficiency and data quality.
Acquire data from primary or secondary data sources and maintain databases/data systems.
Identify, analyze, and interpret trends or patterns in complex data sets.
Filter and “clean” data, and review computer reports, printouts, and performance indicators to locate and correct any data errors/problems.
Work closely with management to prioritize business and information needs.
Locate and define new process improvement opportunities as relates to data collection and analysis.

Key Responsibilities

Track, analyze and report sales results: Primary and Secondary Sales
Formalize reporting process of field perspective analysis as it relates to future company strategy, product needs and customer feedback.
Supervise sales Automation projects – handhelds
Management of sales force /Partners Accounts Incentives and ROI analysis.
Consolidation of Territory Forecasts
Preparation  Actual, Budget, and Forecast Schedules
Coordination of Databases- Sales, Stocks, Partners, Trade channels and AC Nielsen.
Prepare and distribute monthly sales target for the field team
Analyze business wide performance based on contributions by regions, brand and partners
Business improvement of existing and new database and reporting modules
Lead operational review process by developing detailed operational review reports, scheduling operational review meeting and presenting data to leadership team.
Work closely with AC Nielsen team to ensure prompt delivery of AC Nielsen data, review database integrity, schedule and lead quarterly review meetings for all categories.
Deliver monthly data packets detail category performance, primary and secondary sales trends, weighted and numeric distribution performance by channel and region, etc.

Basic Qualifications

Bachelor’s Degree in Mathematics, Economics, Computer Science, Information Management or Statistics

Preferred qualifications:

Technical expertise regarding data models, database design development, data mining and segmentation techniques.
Ability to collect, organize, analyze, and disseminate significant amounts of information with attention to detail and accuracy

Competencies

Knowledge:  Role will need a high level of knowledge in the following areas:

Computer skills (Good use of Ms office applications, Sun System  and JDE)
Basic Accounting skills
Business Management
Time management
Experience with reporting packages (Business Objects etc), databases, programming software.
Statistics and experience using statistical packages for analyzing large datasets (Excel, SPSS, SAS etc)

Complexity: Role will need the ability to manage business complexities and layers of information by:

Providing accurate reports and Insights
Partners Account Reconciliation
Monthly sales report analysis

Independent thinking: Highly proactive, solution focused ability to adequately track and measure.
Communication Evaluation & Development: Role will use GSK and leading industry practices to evaluate fit-for-use communication approaches, and where required guide development of “Nigeria specific” analysis and insights.
Measuring & Tracking: Role will directly identify appropriate projects for measuring and also key criteria for tracking execution of the same as well as delivery against business goals
Leadership: role will directly interact with Marketing and Sales leadership, General Manager, multiple Category Team stakeholders, Area marketing and sales teams to inspire confidence in strategy and drive aligned delivery
Ability to Influence: collaborate across shopper / insights / brand / category / expert / regulatory / GMS teams to rollout ‘best for Africa’ solutions irrespective of point of origin.
Lead through adversity: role will require high level of resilience and flexible thinking to respond to challenging external environment that Africa presents. In addition, ability to deliver results fast in a changing internal environment where new ways of working need to be established and resistance may be met
Problem Solving & Innovation: High degree of judgment and analysis will be required in the role, for example: Trading off purist/data-led approaches versus being pragmatic to overcome specific in-country issues. Driving responsiveness of plans based on competitive dynamics as well as P&L requirements.

Apply via :

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