RESPONSIBILITIES
Plan, develop and supervise the execution of strategic brand and communications initiatives
Develop processes and policies to grow and protect the School’s brand where gaps are identified
Develop Brand, PR and Media strategies and platforms for the school
Supervise the management of the website for usability and effectiveness
Ensure the quality of production and design of communication materials as well as accuracy of content
Maintain good media relations with leading media houses
Manage the photo gallery, video archives, photography and video production budget
Issue news releases for conferences and other major School events held throughout the year
Create and enhance public awareness and knowledge of LBS as a centre of excellence in business and management education
Influence public policy relating to business and management education within LBS operating environment
Work with the marketing department in the development of appropriate marketing and advertising plans for the school’s executive management programmes through media buying and placement
Liaise with relevant units in executing cross functional projects such as career fair, Alumni events, graduation ceremonies, exhibitions e.t.c.
Develop the dean’s speeches for relevant events and publications
Supervises and approve output of all team members
KEY PERFORMANCE INDICATORS
Public image of the institution
Level of awareness of institution’s events and programmes by the relevant communities
Level of press coverage of events e.g. graduation, public lectures
Relationship with relevant stakeholders
Quality of LBS branded materials
Content quality and traffic on LBS website
Feedback from customers
GENERAL COMPETENCIES
Excellent written and verbal communication skills
Interpersonal skills
Networking and ability to interact at highest level
Initiative, Creativity and Imagination
Tact and diplomacy
Teamwork
Ability to work flexibly and under pressure
Knowledge of PR and Brand communication
Experience in press, electronic and digital media
Knowledge and experience of designing and publication of materials
Knowledge and experience of events management
Drafting of press releases and media briefing
Web content designing and editing
QUALIFICATIONS
Bachelor’s degree. An MBA would be an added advantage
Professional Qualification
Relevant membership of professional organization. e.g CIM, NIPR
EXPERIENCE
Minimum of 6 years work experience 3 of which must be within PR, Media or Marketing Communications.
Interested candidates should forward their CVs to careers@lbs.edu.ng.Only short-listed candidates shall be contacted. LBS offers equal employment opportunity to all applicants.
Apply via :
careers@lbs.edu.ng
