Job Description
Write blog articles.
Implement social media campaign.
Proactively keeps abreast of assigned clients’ marketing and media plans, and provides technological solutions including rich media, site optimization, promotional ideas, mobile, social networks and viral.
Develops unique strategies and builds upon current client strategies within the digital arena to meet/exceed objectives.
Identify opportunities for clients to use digital technology to enhance their overall marketing mix: product, price, place, or promotion.
Design, create and manage promotions and social ad campaigns.
Analyse and evaluate both existing and potential social media activities and strategies.
Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification,
Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages target audience.
Create editorial calendars and syndication schedules.
Employ the use of Social Networking Analysis Tools (SNAT) to measure the effectiveness of different channels. The social media manager will use TwitterCounter, Google Analytics, and other tools to measure click-through and measure traffic activity.
Educate and prepare key messaging and presentation material for senior management.
Collaborate with internal stakeholders (legal, customer support, product management etc) to provide support to their initiators.
Actively engage in industry activities and interaction, chats, blogs, wikis, video sharing, etc to promote corporate messaging and increase brand awareness, which will drive brand traffic to company website.
The successful candidate MUST be able to promote programmes on Social Media Networks such as:
Facebook Page
Twitter handle
Tele-Marketing
Google Adword
Blogs
Content Development and uploading to the website
Search Engine Marketing (SEM)
Search Engine Optimizing (SEO)
Product Campaign Management
Digital planning and Media implementation
Brand development,
Web analytics, Google Analytics, TwitterCounter, etc
On-line Reputation Management (ORM)
E-mail marketing
Advert Canvassing
Qualifications/Skills/Experience
Age: Maximum 35years of age.
Experience: Minimum of 3 years experience in Digital/Advert Marketing.
Minimum of a second class Degree from a reputable university.
Excellent organisational skills and a good eye for details.
Ability to multi-task and meet deadlines
Highly creative, enterprising and self-motivated.
A track record of performance excellence meeting targets and obligations.
Strong analytical planning, forecasting and research skills
Excellent communication and writing skills.
Ability to take initiative and work with little supervision.
Knowledge and understanding of technology, search, new trends and the latest on social media innovation.
Must be media-savvy (Active on Social Media). Proven track record of listening and engaging with the online community.
Must excel at online research, possess excellent writing skills and have ability to create editorial content at a short notice
Proficient in Microsoft office products.
Ability to integrate social media into broader marketing.
Ability to identify threats and opportunities within the user generated content space and make quick decisions.
Experience in integrating content into multiple social distribution channels.
Abuja Residents preferred.
Interested and qualified candidates should forward their CVs as an attachment in PDF and MS WORD formats ONLY to: accounts@istrategytech.com stating the position applied for in the subject of the mail. Note:
Apply via :
accounts@istrategytech.com
