Job Summary
Plan, direct and coordinate regional sales activities ensuring consistent and qualitative service delivery to meet Etisalat customers’ needs. Principal Functions
Tactical
Maintain awareness of market trends, customer needs and competitor initiatives and devise strategies to optimally utilize market opportunities.
Define and implement specific operational plans and programs to facilitate the realisation of the region’s sales targets.
Identify and recommend strategies for optimising outlet performance and increasing profitability.
Identify required resources, personnel and funding to achieve the regional sales strategy.
Establish and maintain relationships with key internal and external stakeholders.
Operational
Champion the conduct of periodic sales reviews to determine sales potential of the various experience centres in the regions as input into the sales targeting process.
Proactively identify and advise management on potential revenue streams and customer needs in order to maximise revenue for the organisation.
Recommend frameworks for measuring outlet profitability and proffer recommendations on viable and non-viable outlets.
Coordinate sales activities at the regions, while ensuring qualitative service delivery and compliance with standard policies and procedures.
Work closely with the distribution function to ensure timely delivery of products to meet customer demands.
Manage regional infrastructure and work closely with the maintenance department to ensure optimal utilization.
Monitor and ensure compliance of outlet infrastructure and equipment with defined company standards.
Ensure ongoing identification and reporting of new prime locations for acquisition and development of retail infrastructure and proffer recommendations to the Director, Channel Sales
Ensure operational efficiency and proper cost management in regional activities to maximise profitability.
Provide input on the region’s financial requirements during the budgeting process and monitor the approved budget to ensure prudent utilisation of resources.
Review and authorise expenditures/transactions of the region in line with the approved budget and manual of authority.
Implement the Regional Sales division’s work programs and plans in line with agreed upon procedures and guidelines.
Plan and manage the human and material resources of the Regional Sales division to optimise performance, morale and enhance productivity.
Manage inter-functional relations to ensure synergy across the various divisions within the sales department.
Provide leadership and guidance to team members and manage subordinates’ performance towards the achievement of overall team objectives.
Monitor and control the budgetary needs of the Regional Sales unit.
Prepare/compile agreed periodic activity and sales performance reports for the attention of the Director, Channel Sales
Perform any other duties as assigned by the Director, Channel Sales.
Educational Requirements
First degree or equivalent in a relevant discipline.
Postgraduate/ professional qualification in a related field will be an added advantage.
Experience, Skills & Competencies
Nine (9) to Twelve (12) years work experience, with at least three (3) years in a managerial role.
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