About the job
Implementing integrated commercial initiatives for Specialized Nutrition within assigned regions to drive brand equity and endorsement among trade customers, medical professionals, and relevant institutions while enhancing market share for infant-related products.
Engage with medical channels and facilitate various activities to enhance interaction and participation.
To develop and implement strategic visit plans targeting healthcare professionals and medical channels, with the goal of securing commitments and fostering advocacy that drives recommendations and new user recruitment.
Facilitate strategic interactions with healthcare professionals (HCPs) through organized meetings and personalized one-on-one engagements, focusing on brand promotion and/or nutrition education objectives.
We oversee pivotal business accounts within Health Care Facilities, streamlining intricate recommendation processes and fostering collaborative partnerships to ensure high-value account requests are fulfilled efficiently.
Gather and evaluate pertinent market data to monitor the effectiveness of the medical operations under your purview and facilitate informed decision-making.
Salesforce Efficiency and Data Governance entails overseeing the optimization of the Salesforce platform to enhance operational performance and ensure the integrity, accuracy, and security of critical business data. This role requires proficiency in Salesforce administration, data management best practices, and the ability to analyze and report on key performance metrics to drive informed decision-making. Responsibilities include maintaining data quality, implementing governance policies, configuring workflows, and training users to maximize platform utilization. Strong analytical skills, attention to detail, and the capacity to collaborate with cross-functional teams are essential for success in this position.
Ensures precise segmentation, profiling, and targeting of medical customers to enhance the productivity of field operations.
The CRM platform is utilized to record and document easily accessible and pertinent information, as well as to capture call conversations, ensuring enhanced efficiency and providing a valuable reference for future medical customer engagements.
Gather, monitor, and document territory insights, forecasts, market trends, and competitive intelligence within the CRM platform, specifically in relation to medical operations.
Develop and execute comprehensive consumer marketing strategies, meticulously aligning them with organizational objectives.
Assist in establishing and measuring the effectiveness of brand-focused campaigns and school activations to ensure alignment with set expectations and desired outcomes.
Track and assess the engagement levels and feedback from community members regarding nutrition outreach initiatives.
Provide essential accountability and assistance in achieving primary goals for company-designated initiatives and projects.
Collaborate operationally with the CDSM team to ensure seamless integration and alignment of processes.
Deliver instructional sessions aimed at enhancing secondary Salesforce team members’ understanding of SN knowledge and addressing any existing code gaps.
Interface with owners and aisle attendants at trade outlets within hospital proximity to gather and document comprehensive market intelligence on SN products, as well as competitive offerings. Establish and maintain follow-up protocols to ensure seamless collaboration with the sales team, guaranteeing consistent product availability.
The role involves facilitating the preparation and submission of officially endorsed hospital product order requests through effective coordination and communication.
Qualifications
BA/BSc/HND
