Dec 14, 2018
Details:Direct Report: Brand ManagerJob Profile:
Developing mid and long term marketing strategies for the categories under responsibility
Developing and executing the yearly activity plan inline with marketing strategies
Developing communication strategies in all channels (TV, radio, newspaper, PR, POP, sponsorship)
Managing relations with international or local third parties: creative, media, BTL & PR agencies
Orienting the media planning department to create the media plan inline with brand communication strategies
Competitor analysis to senior management (Market shares, shelf prices, promotional activities, communication campaigns, PR activities, new product launches)
Proposing and implementing necessary market researches after monitoring brand performances (performance tests, pre and post ad reports, customer satisfaction index etc.)
Working closely with sales team to plan promotional activities to boost sales and increase product trials
Requirements:Min. 3 years experience (Hygiene/Homecare category experience will be an asset).University degree in a business related subject (preferably social sciences like management, economics, international relations etc.)Competencies:
Experience in a corporate firm preferably in FMCG sector (multinational company with international brand management experience)
Having skills in problem-solving mentality, analytical thinking.
Having skills in using MS Office Programs.
Being passionate, ambitious, success-oriented, fast learner.
Apply via :
Applicants should send CVs to nigeriahr@hayat.ng
https://www.myjobmag.com/job/111766/assistant-brand-manager-hayat-holding